Sr. Manager, Content Marketing Producer Management

Arlington, VA (Hybrid)

$85K/yr – $100K/yrSenior Level6+ years expFull time

Posted 3 weeks ago

Job Summary

Own and drive the end-to-end national producer content strategy and delivery, ensuring PBS compliance, governance of assets, and readiness across AI-driven and emerging platforms, while leading a team and coordinating cross-functional partners.

  • Manage content governance (clips, metadata, assets) for discoverability.
  • Lead planning, launch, optimization, and sunsetting across the digital lifecycle.
  • Coordinate across PBS Digital, Marketing, and external partners to align with audience and platform goals.

Job Description

Responsibilities

  • Review, approve, and manage Content Marketing Strategy Plans and related deliverables required for national producer payment, ensuring compliance with PBS requirements and protecting producer investments.
  • Own the end-to-end delivery, quality, and governance of clips, metadata, and supporting assets required to support discoverability across AI-driven and emerging distribution platforms.
  • Oversee content marketing strategy for national producers across the digital content lifecycle, from planning and launch through optimization, maintenance, and sunsetting.
  • Serve as a primary point of accountability for national producer readiness during major system transitions and platform updates, translating PBS digital requirements into clear, actionable guidance.
  • Lead high-volume communications with national producers, providing day-to-day tactical support and directing systemwide messaging related to digital standards, analytics , platform changes, and compliance initiatives.
  • Manage a team of full-time employees, setting priorities, overseeing workflows, and ensuring consistent execution against strategic goals.
  • Collaborate cross-functionally within PBS Digital & Marketing and with partners across the organization to align national producer efforts with PBS audience, platform, and business objectives .
  • Identify and mitigate operational, brand/ reputational risk through consistent oversight of producer deliverables tied to funded shows and initiatives.

Requirements

  • 6 years’ experience in digital publishing, media production, or content marketing, with strong experience in web strategy, analytics, and SEO/AIO best practices.
  • 3–5 years’ experience in program marketing or content production within a media company, agency, or nonprofit organization.
  • Bachelor’s degree in a related field or an equivalent combination of education and experience.
  • Demonstrated ability to manage complex workflows, shifting priorities, and high-volume stakeholder communications.
  • Strong collaboration skills, with experience working across creative, technical, and business teams.
  • Sound editorial judgment and excellent written and verbal communication skills.
  • Working knowledge of content management systems, analytics tools, and web publishing technologies.
  • Prior experience managing staff and/or contractors preferred.
  • Public media experience a plus.

Preferred

  • Prior experience managing staff and/or contractors preferred.
  • Public media experience a plus.

Benefits

  • (i) eligibility for discretionary bonuses; (ii) various insurance options, including medical, dental, vision, hearing, life, accidental death and dismemberment, short-term and long-term disability, and business travel accident insurance; (iii) identity protection program; (iv) employee assistance program; (v) financial and retirement savings benefits including the PBS Retirement Plan 403(b); (vi) paid time off ( 17 days per year), paid sick time benefits (12 days per year), paid parental leave ( 60 days / 12 weeks ), and paid holidays ( 12 days per year). Details of these benefit plans will be provided upon request.
PBS logo

PBS

3.4 Glassdoor

PBS is made up of more than 350 local public noncommercial TV stations serving all 50 states, Puerto Rico, U.S. Virgin Islands, Guam and American Samoa. PBS stations reach more than 120 million people each month through on-air and online content.PBS is a private, nonprofit corporation, founded in 1969, whose members are Americaâ€TMs public Television stations.PBS oversees program acquisition and provides program distribution and promotion; education services; new media ventures; fundraising support; engineering and technology development; and video marketing.Find and Follow us on: Facebook (@PBS), Twitter (@PBS), YouTube (@PBS), Instagram (@PBS), and TikTok (@PBS).

Founded in 1969
Arlington, Virginia, USA
59% recommend to a friend
74% CEO approval

Salaries

Posted range

$85K/yr – $100K/yr

Taken straight from the job posting.

See all PBS salaries

Funding

Total Funding
$4M
Last Raise
$1M
Grant, 2 years ago

Funding History

  • May 2024
    Grant
  • Jan 2013
    Grant • $1M
  • Dec 2005
    Grant • $3M

Traffic Signals

Monthly Google Ads Budget
$478.2K

Recent News