Responsibilities

• Partner with the regions to develop strategic growth plans, focusing on market development, expansion and competitive differentiation aligned with platform strategy.
• Partner with regional teams to analyze market data and identify emerging trends. Assess the global competitive landscape and leverage customer insights to drive strategic differentiation
• Lead global market modeling to identify and monitor key growth opportunities and inform capacity planning.
• Partner with Commercial Operations to ensure adequate supply and sustained project execution.
• Collaborate internally across functions including Marketing, R&D, Medical and Regions and externally by going to conferences, studying trends, understanding guidelines and studies, working with KOL’s etc. to identify customer focused insights and opportunities.
• Act as a liaison to regional teams, ensuring marketing plans support global strategy and revenue targets.
• Lead development of global education tools, communication programs, training, and budget impact models.
• Partner with innovation team to identify and drive key innovation projects to drive growth and expansion globally, including organic and potential acquisition or investment opportunities.
• Lead portfolio reviews with regional teams to ensure alignment and performance optimization. Identify portfolio gaps within regions, focusing on underperforming products and potential areas for improvement.
• Implement comprehensive portfolio strategies to optimize product mix and increase profitability.