Responsibilities

• Shape how OpenText defines and builds GTM messaging related to industry solutions and services, grounded in a deep understanding of client needs and market dynamics.
• Bridge technical concepts and complex patterns into clear, compelling business value.
• Embed with field sales teams to drive enablement, sharpen account planning, and support high-impact client engagements.
• Serve as a continuous feedback loop between the field and R&D/product management, surfacing market shifts and evolving requirements in real time.
• Build industry solution messaging and core narratives that activate sales and marketing with precision and impact.
• Represent and champion OpenText industry solutions at major events, tradeshows, and analyst engagements, building credibility and driving awareness with key influencers.
• Maintain a rigorous pulse on the industry, including market segmentation, competitive dynamics, and emerging signals, to keep the GTM strategy sharp and ahead of the curve.
• Represent OpenText in industry workgroups, committees, and standards bodies, elevating the company’s voice where it matters most.
• Partner across product, sales, marketing, and alliances as a trusted strategic advisor, connecting the dots to drive alignment and accelerate outcomes.

Requirements

• 8–15 years of relevant industry experience across technical GTM functions, including sales, product/industry marketing, product management, and professional services
• Bring firsthand experience engaging with insurance organizations within the financial services sector.
• A genuine curiosity about AI developments and the ability to connect emerging tech trends to client requirements and solution development priorities.
• Proven experience tackling industry-specific challenges across data, AI, information management, and/or cybersecurity
• Ability to translate complex business and regulatory requirements into outcome-driven solutions that resonate with buyers
• Track record building and delivering industry messaging to key audiences through GTM campaigns, field sales plays, and executive-level presentations
• Excellent public speaking skills
• Deep fluency in industry innovations, emerging trends, and the competitive landscape

Preferred

• Experience with definition of standards, working in forums, councils, steering committees is a plus
• Combine deep industry knowledge with proven OT product expertise also a plus