Sr. Global Marketing Director

Rolling Meadows, IL (Hybrid)

$148K/yr – $243K/yrSenior Level10+ years expFull time

Posted 8 days ago

Job Summary

The role leads RTC’s global marketing and branding efforts, owning strategy, storytelling, campaigns, internal communications, team development, measurement, GTM concepts, and budget oversight across markets.

  • Own global brand strategy and marketing initiatives
  • Lead a high-performing marketing team and cross-functional partnerships
  • Translate insights into differentiated go-to-market concepts

Job Description

Responsibilities

  • Strategy & Brand Leadership: Develop and champion RTC's global brand vision and marketing strategy. Identify innovative opportunities to elevate brand visibility, strengthen market positioning, and differentiate RTC in meaningful ways across global markets.
  • Creative Marketing Leadership: Lead the development of compelling brand stories, creative campaigns, customer experiences, thought leadership initiatives, and market-facing programs that showcase RTC's unique value and capabilities.
  • Innovation and New Ideas: Serve as a source of fresh thinking for the organization by identifying emerging marketing trends, unconventional opportunities, strategic partnerships, and creative approaches that strengthen RTC's market presence and customer engagement.
  • Internal Communications & Engagement: Lead internal marketing and communications initiatives that reinforce company culture, improve employee engagement, and ensure consistent messaging across regions and functions.
  • Team Leadership & Development: Build and develop a high-performing marketing organization. Continuously evolve team structure, tools, and processes to maximize efficiency and effectiveness.
  • Performance & Impact Measurement: Measure and communicate the effectiveness of marketing initiatives through a balanced focus on brand awareness, customer engagement, market influence, business growth, and commercial outcomes.
  • Go-to-Market Strategy: Translate customer insights, industry trends, and competitive intelligence into differentiated positioning, compelling narratives, and innovative go-to-market concepts that resonate with target audiences.
  • Budget Oversight: Manage the global marketing budget effectively, partnering with regional leaders to ensure optimal allocation of resources.

Requirements

  • 10+ years of proven senior leadership experience in B2B marketing, ideally in a global or multi-regional context.
  • Strong strategic thinking and business acumen.
  • Background of creating differentiated marketing strategies, compelling brand stories, and innovative customer engagement experiences.
  • Proven track record of introducing new ideas, challenging conventional thinking, and successfully translating creative concepts into business results.
  • Passion for understanding customers, identifying market opportunities, and finding unique ways to connect RTC's capabilities with client needs.
  • Demonstrated ability to lead, inspire, and grow a team.
  • Experience building brands, developing thought leadership, launching creative campaigns, or driving innovative market initiatives in a B2B environment.
  • Excellent project management skills and experience working cross-functionally.
  • Ability to influence and drive engagement across all levels of the organization.
  • Proactive, self-starter with the ability to take the initiative and drive results in a fast-paced, dynamic environment.

Benefits

  • Hybrid Schedule with a minimum of two days in the office/week, once onboarding is complete
  • Health Insurance through Blue Cross Blue Shield (choose from two PPO plans and one HMO plan based on your deductible comfort level)
  • Dental Insurance with two plan options (both PPO Plans)
  • Benefit Value Advisor and Member Rewards (through Blue Cross Blue Shield)
  • Flexible Spending for Health and/or Dependent Care
  • Commuter Transit benefit
  • 401(K) Plan with company 6% match (we also offer a Roth option!)
  • Life Insurance (we cover 3 times your salary - you can purchase more)
  • Short-Term Disability Coverage (we'll cover this for you - you can choose to purchase long-term disability)
  • 16 PTO Days (full year)
RTC logo

RTC

3.9 Glassdoor

RTC masters the design and detail of retail, helping brands and retailers improve the shopping experience and grow their bottom line. We design retail programs and environments, execute them globally, and build products that improve retail performance. We provide our clients a cohesive brand experience, expanded retail presence, and consistently better results at a lower total cost.

Founded in 1950
Rolling Meadows, Illinois, USA
2.7K employees (131 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$148K/yr – $243K/yr

Taken straight from the job posting.

See all RTC salaries

Marketing Team

Marketing Team Size
61 (2% of company)
Median Career Experience
31 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
13.2K

Headcount Trend

Current headcount: ~2.7K

Recent News

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Sr. Global Marketing Director

RTC · Rolling Meadows, IL · Hybrid