Sr. Field Marketing Manager

New York City, NY (Hybrid)

$200K/yr – $301K/yrSenior Level5+ years expFull time

Posted 10 days ago

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Job Summary

Own the East Region marketing strategy end to end, driving pipeline and revenue growth through regional programs and cross-functional collaboration.

  • Partner with Sales to tailor territory plans and identify whitespace opportunities
  • Measure ROI and optimize future investments across campaigns
  • Collaborate across Marketing, Sales, and Product to ensure aligned, impactful experiences

Job Description

Responsibilities

  • Be the “CMO” of Amplitude’s East Region - owning the marketing strategy end to end; developing regional programs that generate pipeline, accelerate opportunities, and support revenue growth.
  • Partner closely with regional Sales leaders to understand business priorities, identify whitespace opportunities, and build creative marketing plans tailored to the needs of the territory.
  • Develop and execute a mix of first-party events, executive experiences, third-party sponsorships, webinars, and account-based marketing initiatives that create meaningful customer engagement.
  • Measure program performance through pipeline, influence, ROI, and engagement metrics, using insights to continuously optimize future investments and regional strategy.
  • Collaborate across Marketing, SDRs, Partner Marketing, Product Marketing, Customer Success, Communications, and Revenue teams to deliver exceptional experiences and ensure alignment across every campaign.

Requirements

  • 5+ years of B2B field marketing experience, preferably supporting Enterprise or Commercial sales organizations within a SaaS company.
  • Demonstrated success owning a regional marketing strategy that contributed measurable pipeline and revenue outcomes.
  • Experience partnering directly with Sales leadership to develop territory plans and execute integrated marketing programs.
  • Strong project management skills with the ability to manage multiple campaigns and events simultaneously.
  • Experience with marketing automation and CRM platforms such as Marketo and Salesforce.
  • Ability to travel approximately 25–35% for regional events and customer engagements.
  • Ability to work from our New York City office on a hybrid schedule (2–3 days per week).

Preferred

  • You enjoy thinking creatively and finding new ways to engage customers beyond traditional field marketing tactics.
  • You're naturally collaborative and build trusted partnerships with Sales leaders and cross-functional stakeholders.
  • You love using data to inform decisions but aren't afraid to test new ideas and iterate quickly.
  • You're comfortable operating with autonomy and enjoy owning a business rather than simply executing requests.
  • You're energized by fast-paced, high-growth environments where priorities evolve and opportunities emerge quickly.

Benefits

  • Excellent ​M​edical, ​D​ental and ​V​ision insurance coverages, with 100% employer-paid premiums for employee Medical, ​Dental,​ ​​​​​​​​Vision on select plans
  • 401(k) retirement plan with an employer match of up to 1% of your eligible pay each pay period up to $2,000 annually
  • Flexible time off, ​p​aid holidays, and more
  • Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (quarterly), new hire home office equipment, and much more
  • Excellent Parental benefits including​:​ 12 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support
  • Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy sessions
  • Employee Stock Purchase Program​ (ESPP)
Amplitude  logo

Amplitude

3.7 Glassdoor

We help companies unlock the power of their products. ⚡• Join the team: http://amplitude.com/careers• Join the community: http://community.amplitude.com

Founded in 2012
San Francisco, California, USA
967 employees (81 in marketing)
60% recommend to a friend
80% CEO approval

Traffic Signals

Monthly Visitors
1.3M
Monthly Google Ads Budget
$122.5K
Traffic Source Mix
Search
28.4%
Direct
64.9%
Referral
5.1%
Social
0.8%
Paid
0.8%

Headcount Trend

Current headcount: ~966

Marketing Team

Marketing Team Size
63 (7% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$341.5M
Last Raise
$4.6M
Secondary Market, 5 years ago

Funding History

  • Aug 2021
    Secondary Market • $4.6M
  • Jun 2021
    Series F • $150M
  • May 2020
    Series E • $50M

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