Responsibilities

• Build, execute, and scale cross-functional event content and programming globally across multiple time zones, setting strategy and long-term vision for event programming
• Define program goals, timelines, and KPIs; communicate expectations with global stakeholders; and report program health to senior leadership regularly
• Establish content framework and mechanisms for content catalog management
• Create and run global speaker certification and development program
• Collaborate with cross-functional teams to understand key messaging and product roadmaps, building successful content strategy for owned and third-party events across multiple verticals
• Develop content planning tools (including GenAI), ensuring consistency across all events worldwide and recommendations for initiatives driving brand consistency and adoption globally
• Identify resourcing plan balancing internal resources with agency support, maintaining customer obsession and frugality
• Oversee event content end-to-end from concept to completion, serving as final reviewer for voice, grammar, and copy editing with relentlessly high standards
• Serve as content and programming lead for Amazon Business flagship event (Reshape) with end-to-end ownership across general session program management, breakout content strategy, and editorial oversight
• Define and document standards for event content, programming, and speaker management; develop playbooks for global teams

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience communicating results to senior leadership
• 6+ years of Content Strategy, Programming Strategy, and/or Marketing Strategy experience

Preferred

• Experience dealing well with ambiguity, prioritizing needs, and delivering measurable results in an agile environment
• Experience of B2B marketing best practices
• Knowledge of project management tools and software
• Experience developing, deploying and managing AI products at scale
• 1+ years of organizing events for content creators (e.g. education summits, booths at events) experience

Benefits

• Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.
• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.