Sr Director, Marketing at Aesculap (US) | Pennsylvania, USA | $240K/yr – $265K/yr

Aesculap (US)

Sr Director, Marketing

Pennsylvania, USA (On-site)

$240K/yr – $265K/yrSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own the outpatient marketing strategy and programs, aligning cross-functional plans to grow market share and profits through data-driven campaigns, budgets, and stakeholder alignment.

Strategic Marketing: Develop and implement plans across Healthcare Solutions Division, ASC, and B2B/New Construction to meet customer needs.
Performance Management: Define budgets, forecasts, metrics, and KPIs and monitor results to drive growth.
Cross-Functional Leadership: Ensure effective collaboration across functions and coordinate trade show activities with the events team.

Job Description

Develop strategic programs for the company's key outpatient markets (e.g., Healthcare Solutions Division, ASC, and B2B/New Construction, etc.) and collaborate with acute care facilities and customers to meet their needs.
Responsible for directing the development of marketing strategy and tactics, implementation and control of marketing programs to maintain and increase market share and profits for assigned categories or divisions.
Ensure the attainment of organization goals of market share, profit, price, and revenue
Development and implementation of overall business and marketing plans that create alignment and a clear vision that drives successful achievement of business objectives.
Oversee the development of strategic and tactical business plans, budgets, forecasts, metrics, and measures key performance indicators to monitor and evaluate results.
Responsible for ensuring effective cross-functional collaboration in all business areas.
Understand healthcare industry trends, competition, health economics, and customer insights.
Direct trade show activities to manage booth activities in coordination with the trade show and conventions team.
Prepare monthly report to monitor the success of marketing plans, sales and other key projects.
Resposible for all management activies for 8 direct reports.

Bachelor’s degree required.
10-15 years related experience.
3+ years of people management experience.
Occasional business travel required
Valid driver’s license and passport
Secrecy and invention agreement and non-compete agreement

Master’s degree preferred.
3+ years of B. Braun experience, preferred.

B. Braun offers an excellent benefits package, which includes healthcare, a 401(k) plan, and tuition reimbursement.

Salary Range: $240,000-$265,000

The job function listed is not exhaustive and shall also include any responsibilities as assigned by the Supervisor from time to time.
The preceding functions have been provided as examples of the types of work performed by employees assigned to this position. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed in this description are representative of the knowledge, skill, and/or ability required. Management reserves the right to add, modify, change or rescind the work assignments of different positions due to reasonable accommodation or other reasons.
Equal opportunity employer. We evaluate applications without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected characteristic.

Aesculap (US)

Aesculap, Inc., a B. Braun company, founded in 1867 in Tuttlingen, Germany, is the world’s largest and one of the most respected manufacturers of surgical instruments, medical devices and sterilization container systems. Aesculap is a leading privately-owned manufacturing company, passionately committed to providing high-quality, innovative products and services to all surgical disciplines, including Neurosurgery, Microsurgery, ENT, Plastic and Reconstructive, Thoracic, Micro-vascular, Cardiovascular, Orthopaedic, Spine, Laparoscopic and General Surgeries and Central Processing. For more information, contact Aesculap Customer Service at 1-800-282-9000 or visit www.aesculapusa.com.

Center Valley, Pennsylvania, USA

914 employees (33 in marketing)

www.aesculapusa.com