Sr. Director, Creative Strategy & Services - Atlanta, GA at Cortland | Atlanta, GA

Cortland

Sr. Director, Creative Strategy & Services - Atlanta, GA

Atlanta, GA (On-site)

Salary Not AvailableSenior Level

Posted 6 weeks ago

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Job Summary

Own and scale the brand and creative engine across markets with a strong focus on systems, storytelling, and performance-driven design; you’ll shepherd vision, production, and AI-enabled personalization across paid and owned channels.

Own brand systems, visual identity, and integrated storytelling across digital, social, and experiential touchpoints.
Partner with Marketing Tech and performance marketing to align brand with demand and measurement.

Job Description

Responsibilities

Define and execute a cohesive, enterprise-wide creative and brand strategy aligned with growth objectives
Establish and evolve brand identity and visual systems across markets
Translate business priorities into compelling creative solutions that drive demand
Develop scalable brand standards and toolkits to ensure consistency
Own creative direction across digital, social, print, video, and experiential channels
Drive integrated storytelling across owned and paid media
Guide content creation from concept through delivery with high standards
Ensure strong and differentiated brand expression
Direct the creative strategy across all owned and paid media as well as internal and external presentations.
Optimize creative operations, workflows, and production processes

Requirements

Bachelor's degree in Design, Marketing, Advertising, or related field
10+ years of creative, design or brand leadership experience
Experience in consumer-facing industries (hospitality, retail, lifestyle preferred)
Proven ability to build and scale creative teams
Strong portfolio demonstrating brand systems and campaigns
Experience with AI and emerging creative technologies
Strong storytelling and communication skills
Ability to influence senior stakeholders in a fast-paced environment

Cortland

Cortland® is a product-to-people, multifamily real estate investment, development, and management company that in-sources most of its multifamily development, design, construction, renovation, management, and ownership functions – all with the goal of providing residents excellent, hospitality-driven living experiences. With our pioneering business model, our commitment to placing the resident at the center of our decisions, and our enterprising team, we’re aiming to set a new experience standard for the apartment industry – one community at a time.Our company is now comprised of a team of nearly 2,500 people across the US and the world, from our headquarters in Atlanta, GA to our international development office in London, UK. We’re always interested in new talent joining our mission to create superior living spaces and experiences designed to inspire our residents, associates, and investors to live a better life focused on what matters most to them.Visit our website at www.cortland.com to learn more about the possibilities we create for our residents, associates, and investors.

Founded in 2005

Atlanta, Georgia, USA

1.7K employees (216 in marketing)

cortland.com