Sr. Creative Marketing Manager

Novato, CA (Remote)

$100K/yr – $125K/yrSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own the creative engine for a wellness brand, shaping the voice, education, and trusted storytelling across every channel while personally delivering high quality assets and campaigns.

  • Brand and content ownership across channels with an emphasis on credibility, education, and sustainability
  • Full-funnel campaigns from concept to execution across Shopify, marketplaces, email, paid media, and social
  • Direct management of freelancers and external partners to ensure on time, on brand results

Job Description

Responsibilities

  • Own and evolve Essential Oxygen’s brand voice across all channels, ensuring it remains credible, elevated, educational, sustainability-rooted, and instantly recognizable.
  • Write and execute compelling, conversion-focused marketing copy across the full ecosystem, including Shopify, Amazon, Walmart, email campaigns, paid advertising, social media, blog content, product launches, and sales materials.
  • Develop educational content that clearly communicates the efficacy, ingredient philosophy, and differentiators behind Essential Oxygen products while maintaining regulatory and brand integrity.
  • Create brand storytelling that builds long-term trust and emotional connection with our wellness-focused and sustainability-minded customer community.
  • This is a hands-on creative role responsible for both strategic direction and execution. The position is expected to personally create high-quality marketing assets, including written copy, campaign concepts, and digital graphics, rather than functioning solely as a project manager or agency coordinator.
  • Lead content and campaign planning across channels, from editorial calendars and launch timelines to full-funnel marketing campaigns with clear audience targeting, messaging, and calls to action.
  • Execute the development of marketing assets across digital channels, including social media graphics, video, paid ad creative, email content, online display ads, sales presentations, educational materials, and broader company-wide digital design needs.
  • Collaborate closely with the Social Media Lead and E-Commerce Manager to ensure cohesive messaging and creative execution across Shopify, Amazon, Walmart, email, and organic social channels.
  • Use AI-powered design, content, and workflow tools to accelerate creative production while maintaining a high standard of quality, accuracy, and brand consistency.
  • Manage and direct freelance creatives, photographers, designers, copywriters, and external marketing partners as needed, while maintaining ownership of timelines, deliverables, and creative consistency.

Requirements

  • Must be eligible to work in California, and legally authorized to work in the United States
  • We do not ask for your pay history as a part of our recruiting process, only your expectations
  • We are unable to sponsor or take over sponsorship of an employment Visa at this time
  • Essential Oxygen participates in E-Verify
  • Occasional travel required for team events (~4 times per year)
  • - Ability to sit or stand for extended periods of time
  • - Strong work ethic

Preferred

Essential Oxygen logo

Essential Oxygen

Essential Oxygen is a family business that sees this planet and its people beaming with optimal health and promotes this vision by creating truly effective and clean natural products.Essential Oxygen products improve oral health, whiten teeth, freshen breath and, most importantly, give you the confidence to brighten the world with a beautiful smile.All Essential Oxygen products are toxin-free so you can rest easy knowing that you are cleansing your teeth with all-natural ingredients.

Founded in 2006
San Rafael, California, USA
17 employees (4 in marketing)

Traffic Signals

Monthly Visitors
13.6K
Monthly Google Ads Budget
$42
Traffic Source Mix
Search
31%
Direct
46.7%
Referral
6.1%
Social
14.7%
Paid
1.3%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
3 (18% of company)