Responsibilities

• Supports multi-channel content plans by translating campaign objectives, audience insights, and messaging priorities into coordinated deliverables and timelines
• Supports the creation and editing of high-impact content assets including whitepapers, eBooks, case studies, research reports, blogs, webinars, executive bylines, social content, video, and website copy
• Manage assigned editorial calendars by prioritizing content requests, coordinating milestones, and maintaining visibility into deadlines and dependencies
• Determine appropriate content approaches by evaluating audience personas, channel requirements, competitive context, and available performance data
• Partner with product marketing, demand generation, public relations, digital, social, brand, and web teams by aligning content to campaign goals and channel strategies
• Guide subject matter experts and internal contributors by conducting interviews, shaping source material, and translating complex topics into accessible narratives
• Maintain brand voice and editorial quality by applying established messaging, style, review, and approval standards across content deliverables
• Optimize content for discoverability and engagement by incorporating SEO, SEM, conversion, and channel-specific best practices
• Analyze content performance by reviewing engagement, conversion, traffic, and distribution metrics and recommending adjustments to improve results
• Support thought leadership initiatives by researching fintech and financial services trends and developing differentiated points of view for priority audiences

Requirements

• 3–6 years of experience in content marketing, content strategy, editorial, or brand storytelling roles within B2B, SaaS, fintech, financial services, or related industries, with demonstrated success independently delivering multi-channel content initiatives.
• Bachelor’s degree in Marketing, Advertising, Communications, Journalism, English, or a related field.
• Advanced writing, editing, and storytelling skills across long- and short-form content
• Strong knowledge of content marketing principles, editorial processes, and brand voice standards
• Ability to independently manage multiple content projects with varied stakeholders and deadlines
• Experience interpreting audience, campaign, and content performance data to improve execution
• Working knowledge of SEO, SEM, digital content optimization, and multi-channel distribution practices
• Proficiency with content management, collaboration, and project management platforms
• Experience using artificial intelligence tools responsibly to support content development and workflow efficiency
• Ability to communicate complex fintech, technology, or business concepts clearly for varied audiences

Preferred

• Experience in fintech, banking technology, financial services, or another regulated industry
• Experience supporting executive thought leadership, public relations, or research-driven content
• Familiarity with marketing automation and analytics platforms
• Experience coordinating external writers, agencies, or subject matter expert contributors
• Knowledge of public company content review considerations and investor relations restrictions