Sr. Community & Social Media Marketing Specialist – Primos at Revelyst Outdoor | Brookhaven, MS | $68K/yr – $78K/yr

Revelyst Outdoor

Sr. Community & Social Media Marketing Specialist – Primos

Brookhaven, MS (On-site)

$68K/yr – $78K/yrSenior LevelFull time

Posted 3 months ago

Top 1% of applicants do these two things.

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Job Summary

Drive social, community, and content strategy for hunting brands across platforms and creators, balancing authentic lifestyle storytelling with real-time engagement.

Must-have: Experience growing brands and engaged communities on social.
Standout: Strong creator management and authentic, lifestyle storytelling.
Standout: Ability to measure performance and act on insights.

Job Description

Responsibilities

Own and evolve the social and community strategy across Instagram, TikTok, YouTube, - Facebook, X, and what’s next
Build seasonal and campaign-driven roadmaps that connect product, culture, and
Concept and execute content, from short-form video and in-the-field moments to polished
brand storytelling, ensuring everything feels authentic and true to the lifestyle
Serve as the voice of the brand, engaging directly with the community in a way that builds
trust and credibility
Lead content calendars and publishing with a strong point of view on what matters now
Work cross-functionally with brand, marketing leadership, creative, eCommerce, PR, and
sales to bring campaigns and real time messaging to life
Actively engage with the community, responding, moderating, and building real
relationships with hunters and shooting enthusiasts
Confidently navigate a passionate and opinionated audience, handling feedback,
questions, and conversations with sound judgment as a category expert
Grow and activate a network of creators, ambassadors, and partners who live the lifestyle
and tell it well
Maintain a strong understanding of products and be able to communicate features,
benefits, and use cases with credibility
Stay close to culture, tracking trends, platform shifts, and moments that matter, and turn
them into opportunities
Measure performance, extract insights, and continuously raise the bar

Requirements

A strategist who can also execute, equally comfortable building the plan and being behind or in front of the camera
A natural storyteller with a sharp eye for content that connects, performs, and feels real
Experienced in social, with a track record of growing brands and building engaged communities
Fluent in today’s platforms and tools, always experimenting with what’s next
Skilled in creating video, photography, and copy that stop the scroll and hold attention
Confident managing creators and influencers, with a strong instinct for fit and authenticity
Analytical enough to know what’s working, and creative enough to act on it
Organized, self-directed, and able to move at the speed of culture
Deeply connected to hunting and shooting culture, with firsthand experience authentically understanding of the lifestyle, community, and brand voice

Benefits

We offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, paid holidays, gear discounts and the ability to add value to an exciting mission!