Sr Brand Manager IQOS

Stamford, CT (Hybrid)

$150K/yr – $187K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the endtoend brand engine across planning, insights, retail activation, and brand health with a strong AI tilt; set portfolio direction, fuel growth roadmaps with consumer research, and sharpen retailer impact across geographies.

  • Growth/brand strategy: Own annual plan and forecasting with pricing to hit top and bottom line.
  • Consumer insights: Translate ID&A research into positioning, portfolio choices, and growth roadmaps.
  • Retail/activation and AI: Lead in store programs and use AI to accelerate concepting and content while protecting brand integrity.

Job Description

Own annual brand plan and forecasting to hit financial commitments, including pricing architecture.

  • Own annual brand plan and forecasting to hit top-line and bottom-line commitments, including pricing architecture.
  • Drive retail and trade activation, merchandising guidelines, planograms, and trade plans to boost sell-through and retailer engagement.
  • Leverage AI and emerging technologies to accelerate concept development, visual identity exploration, and content ideation while safeguarding brand integrity.
Philip Morris International U.S. logo

Philip Morris International U.S.

Philip Morris International’s U.S. businesses (PMI U.S.) are invested in America’s future. From building advanced manufacturing facilities to engaging deeply with civil society to promote progress within communities nationwide, the people of PMI U.S. are proud to be part of America’s continued growth and excellence. Via PMI’s global headquarters in Stamford, Connecticut, and other locations nationwide, we contribute leadership, jobs, investment, and innovation on U.S. soil. PMI’s U.S. affiliates employ more than 2,500 people—and we’re growing. PMI U.S. is on a mission to improve public health by providing the ~30 million legal-age Americans who still smoke with innovative, FDA-authorized alternatives that help them leave conventional cigarettes and other traditional tobacco products behind. We do so responsibly, with stringent policies in place to deter access by anyone under age 21.PMI U.S. works every day to be a good neighbor in the communities where we live, work, and conduct business. We’re committed to giving back in ways that benefit people and communities for the long term, with a focus on supporting military veterans and their families, economic empowerment, and disaster preparedness and relief. Our people are the heart of our success. We’re committed to supporting them in learning and developing new skills and ways of working. The growth of PMI U.S. employees fuels our business growth. As our business expands, it creates more opportunities for people to advance on their continuous learning journeys and in their careers. For more information about PMI U.S., please visit https://www.uspmi.com/."PMI U.S.", "We", "Our" and "Us" refer to Philip Morris International's U.S. family of businesses. References to "PMI" mean Philip Morris International Inc. and all its subsidiaries

Founded in 1985
Stamford, Connecticut, USA
562 employees (56 in marketing)

Traffic Signals

Monthly Visitors
31.8K
Traffic Source Mix
Search
17.7%
Direct
16.3%
Referral
21.3%
Social
9.1%
Paid
35.2%

Headcount Trend

Current headcount: ~580

Marketing Team

Marketing Team Size
56 (10% of company)
Median Career Experience
16 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
3