Sr Brand Growth Analyst

Atlanta, GA (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive healthcare brand growth by building dashboards and BI solutions using Tableau for Piedmont Brand Growth.

  • Own dashboards, data solutions, and analytics strategy aligned with Brand Growth initiatives.
  • Must-have: Bachelor's degree and 3+ years in data analytics, reporting, and digital marketing.
  • Standout: Healthcare marketing/physician marketing context preferred.

Job Description

Responsibilities

  • Responsible for developing dashboards, data solutions, and strategy in conjunction with key Piedmont Healthcare Brand Growth initiatives. Assists with the development and promotion of business intelligence functions within Piedmont Healthcare Brand Growth. Maintains strict confidentiality with all patient, employee and company information. Stays informed on new marketing technologies and identifies opportunities to improve reporting and analytics processes. Proactively seeks opportunities to increase usage of Tableau among current end-users.

Requirements

  • Bachelor's Degree from a recognized college or university in business administration, information technology, or related field Required
  • 3 years of progressively responsible work experience in data analytics, reporting, and digital marketing Required

Preferred

  • Marketing or public relations experience in healthcare, physician marketing, or a closely related field Preferred

Benefits

  • wellness programs and comprehensive total benefits and rewards meet your needs today and help you plan for the future.
  • schedule flexibility that frees you to live for what matters both in and outside of work.
Piedmont logo

Piedmont

Piedmont is empowering Georgians by changing health care. We continue to fuel Georgia’s growth through safe, cost-effective, high-quality care close to home through an integrated health care system that provides a hassle-free, unified experience. We are a private, not-for-profit organization with more than 12,000 donors annually that for centuries has sought to make a positive difference in every life we touch in the communities we serve. Across our 2,171 physical locations we care for more than 4.5 million patients and serve communities that comprise 85 percent of Georgia’s population. This includes 27 hospitals, 113 immediate care locations, 1,875 Piedmont Clinic physician practices and more than 3,600 Piedmont Clinic members. Our patients conveniently engage with Piedmont online, as they scheduled more than 560,000 online appointments and over 120,000 virtual visits. With more than 47,000 care givers we are the largest Georgia-based private employer of Georgians, who all came for the job, but stayed for the people. In 2024 and 2023, Piedmont has earned recognition from Newsweek as one of America’s Greatest Workplaces for Diversity and also as one of America's Greatest Workplaces for Women. In 2022, Forbes ranked Piedmont on its list of the Best Large Employers in the United States. Piedmont provided more than $607 million in community impact in Fiscal Year 2024. For more information, or booking your next appointment, visit piedmont.org.

Founded in 1905
Atlanta, Georgia, USA
18K employees (155 in marketing)

Traffic Signals

Monthly Visitors
2.6M
Monthly Google Ads Budget
$216.4K
Traffic Source Mix
Search
38.6%
Direct
56.8%
Referral
3.7%
Social
0.3%
Paid
0.4%

Headcount Trend

Current headcount: ~18.5K

Marketing Team

Marketing Team Size
104 (1% of company)

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