Sr. Associate, Field Marketing - Business Cards & Payments

New York, USA (On-site)

$88K/yr – $120K/yrSenior Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive multi-channel field marketing for Capital One Business products, shaping strategy and creative execution to support sales growth.

  • Own end-to-end creative development with internal teams and external agencies.
  • Must-have: 2+ years in marketing or marketing strategy with Salesforce/Workfront experience.
  • Standout: Cross-functional collaboration with Insights and Field to voice customer and sales priorities.

Job Description

Responsibilities

  • Develop multi-channel, go-to-market strategies and creative campaigns for field sales that tell consistent stories about Capital One Business products
  • Partner with Field to execute a strategic roadmap to grow field marketing, drive new customer acquisition, and retain current customers
  • Lead end-to-end creative development with internal teams and external agencies to bring product marketing to life
  • Analyze creative performance, marketplace trends, and customer insights to optimize marketing strategies and creatives
  • Collaborate with Insights to understand the target audience and validate product positioning and messaging
  • Monitor competitor messaging and evolve strategies to maintain market readiness

Requirements

  • Bachelor’s Degree or military experience
  • At least 2 years of marketing or marketing strategy experience
  • 3+ years of Marketing experience
  • 1+ years of experience in a sales environment building collateral for a large national sales team
  • 1+ years of experience with platforms such as Salesforce and Workfront
  • Master’s Degree in Marketing, Business or Communications

Preferred

  • 1+ years of experience in a sales environment building collateral for a large national sales team
  • 1+ years of experience with platforms such as Salesforce and Workfront

Benefits

  • Health, financial and other benefits that support your total well-being
  • Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level
Capital One logo

Capital One

3.8 Glassdoor

At Capital One, we're making things better for our customers and associates through innovation and collaboration. We were founded on the belief that everyone deserves financial freedom—and are dedicated to a world where all have equal opportunity to prosper. Banking is in our DNA, but we are so much more than a bank. We always think about what’s next—and how we can bring our customers the tools needed to improve their financial lives. Your ideas, experiences and skills will help make banking better. You’ll be part of a supportive culture while earning amazing benefits. That’s life at Capital One. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. View our Social Media Community Guidelines https://www.capitalone.com/digital/social-media/

Founded in 1994
McLean, Va, US
62K employees (2,158 in marketing)
67% recommend to a friend
80% CEO approval

Traffic Signals

Monthly Visitors
127.9M
Monthly Google Ads Budget
$12.3M
Traffic Source Mix
Search
16.9%
Direct
77.4%
Referral
3.7%
Social
1.2%
Paid
0.6%

Headcount Trend

Current headcount: ~81.6K

Marketing Team

Marketing Team Size
1,388 (2% of company)
Median Career Experience
17.5 years
Median Tenure
7.2 years
Marketing Roles Posted (Last 30 Days)
20

Funding

Total Funding
$5.5B
Last Raise
$2.8B
Post IPO Debt, 6 months ago

Funding History

  • Sep 2025
    Post IPO Debt • $2.8B
  • Jan 2025
    Post IPO Debt • $1.8B
  • May 2023
    Post IPO Equity • $954M

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