Data Scientist (Director+), Marketing Sciences
JuiceMedia.AI
USA (Remote)
AgencyPart-timeDirector/executive
3 hrs ago
Sr. Analyst, Planning and Marketing Analytics
Chicago, IL (On-site)
$100K/yr – $110K/yrSenior Level3+ years expFull time
Posted 3 days ago
Job Description
Responsibilities
- Identify drivers of traffic, leads, appointments, and conversion across the funnel, drilling into performance by office and service line
- Evaluate incrementality, distinguishing baseline performance from marketing-driven impact
- Synthesize multiple data sources into a cohesive performance view
- Partner with channel owners and marketing teams to assess new opportunities, analyze results from prior efforts and experiments, and recommend where to scale, optimize, or discontinue specific tactics
- Partner with Marketing teams to optimize spend by channel and markets
- Build frameworks to understand ROAS and diminishing returns, and use them to recommend optimal allocation across channels and tactics
- Support forecasting across traffic, leads, appointments, visits, and revenue
- Ensure analytics are embedded in day-to-day decision making
- Partner cross-functionally with Media, CRM, Marketing Strategy, Online, Call Center, Finance and Technology teams
Requirements
- 3-5+ years in marketing analytics, growth analytics, customer analytics, or business analytics
- Experienced with recurring performance reporting, with the ability to analyze multi-channel marketing performance, identify trends, diagnose drivers, connect results to business outcomes, and recommend actions
- Strong ability to move from data to insights to recommendations
- Experience with test design and measurement
- Familiarity with incrementality, attribution, forecasting, and media mix concepts
- Strong technical skills and ability to manipulate data and reporting with Excel, SQL (BigQuery preferred), and Tableau
- Experience in multi-location retail, services, or healthcare-adjacent businesses is a plus
- Highly collaborative – thrives in cross-functional environments
- Excellent communicator – simplifies complex ideas clearly
- Analytical curiosity
Preferred
- Strong paid media fluency preferred
- Master’s degree a plus
Benefits
- paid time off
- health, dental, vision, and 401(k) savings plan with match
TAG - The Aspen Group
3.2 Glassdoor
When we launched Aspen Dental, we set out to break down the barriers that made it hard for patients to keep up with their dental health — affordability, transparency, and access. We knew the key to better patient care started with the provider, so we changed how the dental business worked. We built new relationships, expertise, and tools to help dentists run their businesses more effectively and better care for their patients. Fast forward, and over 25 years later, we’ve launched more than 1000 Aspen Dental locations—by doing so, we are proud to say we have changed access to dental care nationwide. But there’s more work to do. Healthier, happier smiles were just our beginning.We come together to launch TAG – The Aspen Group, and we are officially expanding beyond dental to embrace a new vision. As we transform Aspen Dental, Chapter, ClearChoice, WellNow, and Lovet into one family, we’re setting out to achieve one simple goal together: to bring better healthcare to more people - because we believe in a future where health and wellness is accessible for all. While our vision now is broader, how we achieve it remains the same. The best care starts with the provider, and TAG exists to power them so they can meet patients where they are, no matter their specialty, and deliver better care. Because we know that at the end of the day, better healthcare is simple — empower the provider and their teams and the rest will follow.United as one group, we’re not just breaking down barriers, today we’re breaking through. We’re challenging the status quo. Together we can prove healthcare can be better for both providers and patients. Together we can bring better healthcare to more people.
Founded in 1998
Chicago, Illinois, USA
934 employees (112 in marketing)
43% recommend to a friend
50% CEO approval
Salaries
Posted range
$100K/yr – $110K/yr
Taken straight from the job posting.
Marketing Analytics median pay in the United States
Most pay falls between $85K and $159K. Based on 1,920 salaries.
Marketing Team
Marketing Team Size
83 (9% of company)
Median Career Experience
13 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
7
People
HR / Recruitment
Marketing Leadership
Fernando Wey
Chief Marketing Officer | General Manager
At the company for 5 years 5 months
Nancy Bernacchi
VP, Brand & Integrated Marketing - ClearChoice
At the company for 1 year 3 months
Chad Bailey
VP, Employer Brand & Recruitment Marketing
At the company for 3 years 8 months
Kelsey Linden
Vice President, GTM and Marketing
At the company for 5 years 4 months
Traffic Signals
Monthly Visitors
32.3K
Traffic Source Mix
Search
41.1%
Direct
44.5%
Referral
12.1%
Social
1.1%
Paid
1.1%
Headcount Trend
Current headcount: ~934
Recent News
Links
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