Sportstyle Marketing Specialist

USA (On-site)

$68K/yr – $73K/yrMid Level3+ years expFull time

Posted 11 hrs ago

Job Summary

Own campaigns and launches from planning through completion, lead seeding and event activations, manage budgets and samples, and coordinate cross-functional teams to align on assets and timelines.

  • Own campaigns end-to-end across planning, execution, and recap.
  • Coordinate budgets, invoices, and samples to ensure timely delivery.
  • Collaborate with Brand, Comms, Merchandising, OneASICS, and Finance for alignment.

Job Description

Responsibilities

  • Support day-to-day execution across the Sportstyle business, helping keep projects, events, and launches on track from planning through completion.
  • Lead product seeding efforts, coordinating with internal teams, press, and partners to ensure product reaches the right people at the right time.
  • Manage invoices and tracking of budgets for the Sportstyle business, processing payments, tracking spend against established budgets, and flagging variances as needed.
  • Coordinate samples and product needs for events, activations, seeding, and other Sportstyle initiatives, including ordering, tracking, and inventory organization.
  • Develop event, activation, and launch recaps that summarize outcomes, key learnings, and performance against goals.
  • Support connection with Global Team members to align on Sportstyle campaign assets and product campaign timelines.
  • Partner cross-functionally with Brand/Account Marketing, Comms, Merchandising, OneASICS, and Finance teams to ensure alignment on all event, product, and project launch details.
  • Maintain organized trackers and documentation for budgets, samples, invoices, and timelines to support team visibility and smooth execution.
  • Adheres to all company policies and procedures
  • Embody and demonstrate company ethics and values

Requirements

  • Bachelor’s Degree in Arts/Sciences (BA/BS) Marketing, Business, Communications, or a related field, or equivalent combination of education and experience required.
  • 3-5 years of relevant marketing, brand, or project coordination experience required, preferably within fashion, lifestyle, sneaker, or consumer brand industries.
  • Experience managing budgets or invoices required.
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams) required.

Preferred

  • Experience coordinating samples, products, or event logistics preferred
  • Experience working cross-functionally with multiple internal teams preferred

Benefits

  • ASICS provides a diverse and inclusive culture that enables learning, growth, and opportunity at all levels. Our robust employee benefits allow for real work-life balance and a strong sense of community.
ASICS America Corporation logo

ASICS America Corporation

At ASICS, our Sound Mind, Sound Body philosophy is more than a tagline, it's our way of life. ASICS provides a diverse and inclusive culture that enables learning, growth and opportunity at all levels. Our robust benefits allow for real work-life balance and a strong sense of community.

Founded in 1977
Irvine, California, USA
812 employees (78 in marketing)

Salaries

Posted range

$68K/yr – $73K/yr

Taken straight from the job posting.

See all ASICS America Corporation salaries

Marketing Team

Marketing Team Size
64 (8% of company)
Median Tenure
7.9 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
15.8M
Monthly Google Ads Budget
$129.9K
Traffic Source Mix
Search
52.6%
Direct
40.1%
Referral
4.7%
Social
0.9%
Paid
1.5%

Headcount Trend

Current headcount: ~812

News about ASICS America Corporation

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Sportstyle Marketing Specialist

ASICS America Corporation · USA · On-site