Sportstyle Marketing Specialist

USA (Hybrid)

$68K/yr – $73K/yrMid Level5+ years expFull time

Posted 13 hrs ago

Job Summary

Own the planning and execution of Sportstyle campaigns from seeding to post-event analysis, while managing budgets, samples, and cross-functional coordination.

  • Lead seeding, events, and activation workstreams
  • Oversee budgets, invoices, and trackers
  • Align Global Team and internal partners on timelines and assets

Job Description

Responsibilities

  • Lead product seeding efforts, coordinating with internal teams, press, and partners to ensure product reaches the right people at the right time.
  • Manage invoices and tracking of budgets for the Sportstyle business, processing payments, tracking spend against established budgets, and flagging variances as needed.
  • Coordinate samples and product needs for events, activations, seeding, and other Sportstyle initiatives, including ordering, tracking, and inventory organization.
  • Develop event, activation, and launch recaps that summarize outcomes, key learnings, and performance against goals.
  • Support connection with Global Team members to align on Sportstyle campaign assets and product campaign timelines.
  • Partner cross-functionally with Brand/Account Marketing, Comms, Merchandising, OneASICS, and Finance teams to ensure alignment on all event, product, and project launch details.
  • Maintain organized trackers and documentation for budgets, samples, invoices, and timelines to support team visibility and smooth execution.
  • Adheres to all company policies and procedures
  • Embodies and demonstrates company ethics and values
  • Abides by all federal, state and local laws

Requirements

  • Bachelor’s Degree in Arts/Sciences (BA/BS) Marketing, Business, Communications, or a related field, or equivalent combination of education and experience required.
  • 3-5 years of relevant marketing, brand, or project coordination experience required, preferably within fashion, lifestyle, sneaker, or consumer brand industries.
  • Experience managing budgets or invoices required.
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams) required.

Preferred

  • Experience coordinating samples, products, or event logistics preferred.
  • Experience working cross-functionally with multiple internal teams preferred.

Benefits

  • ASICS provides a diverse and inclusive culture that enables learning, growth, and opportunity at all levels. Our robust employee benefits allow for real work-life balance and a strong sense of community.
ASICS logo

ASICS

At ASICS, we believe in the positive benefits of movement for both mind and body. Driven by research and applying human-centric design, we make and sell footwear, apparel and equipment for the lifetime athlete in all of us.Our founder Kihachiro Onitsuka began making athletic shoes in 1949 with the goal of developing society through sports. He later named the company ASICS, which stands for Anima Sana In Corpore Sano, or A Sound Mind In A Sound Body. This speaks to our desire for people everywhere to live healthy lives both mentally and physically.Today, ASICS is a global company with a head office in Kobe, Japan and operations in more than 30 countries. As well as products for running, tennis and other core performance sports, we also offer the SportStyle range, the Onitsuka Tiger brand, fitness-tracking app Runkeeper, and our membership program OneASICS.Follow us on LinkedIn and together let’s celebrate the uplifting power of movement.

Founded in 2012
Kobe, Hyogo, JPN
4.3K employees (591 in marketing)

Salaries

Posted range

$68K/yr – $73K/yr

Taken straight from the job posting.

The middle of this range ($71K) is in line with the median base salary for Marketing Specialist roles in the United States ($70K).

Marketing Specialist median pay in the United States

$70K/yr

Most pay falls between $60K and $79K. Based on 732 salaries.

See all ASICS salaries

Marketing Team

Marketing Team Size
480 (11% of company)
Marketing Roles Posted (Last 30 Days)
1

Recent Ads

Traffic Signals

Monthly Visitors
16.6M
Monthly Google Ads Budget
$118.1K
Traffic Source Mix
Search
54.8%
Direct
37.8%
Referral
4.6%
Social
1%
Paid
1.7%

Headcount Trend

Current headcount: ~4.3K

News about ASICS

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Sportstyle Marketing Specialist

ASICS · USA · Hybrid