Responsibilities

• Programmatic Specialists own campaign management from start to finish – inclusive of all self-service capabilities in planning, trafficking, execution, optimization, and reporting.
• Master the usage of demand side platforms for campaign set up, optimization, and reporting; inclusive of: Bulk updating of campaigns, budget management, and troubleshooting platform issues
• Working in reporting suite daily to glean insights and make optimizations against KPI goals
• Applying insights to put together recommendations and set up campaigns
• Support in managing relationship with platform support teams to continually bring innovation to the table
• Learn and master processes and systems related to the trafficking and workflow management of programmatic campaigns; inclusive of: Primary Ad Server, Dynamic Creative Ad Server, Billing/Planning system, Verification systems, Measurement systems
• Learn and become proficient in reporting systems that support programmatic campaigns (inclusive of data, verification, analysis that comes from reporting output directly in DSP)
• Work collaboratively with multiple groups both internally and externally (strategy teams, client and creative agency)
• Participation in status meetings – and communicate updates outward
• Clarify with strategy teams on campaign deliverable requirements
• Work collaboratively with analytics + adops teams on tagging requirements to QA performance
• Own billing and reconciliation process (inclusive of ad serving estimation) to maintain campaign parameters
• Communicate outwardly on if deadlines will not be met to manage expectations

Requirements

• 1-2 years’ experience working on Programmatic Team
• Knowledge of DSP platforms (Doubleclick Bid Manager, Mediamath, The Trade Desk, Appnexus, or Dataxu) required
• Trade Desk experience is strongly preferred
• Proficiency in advanced Excel formulas and experience manipulating large datasets into digestible insights
• Be proactive: Show interest in constantly learning and growing
• Be organized: able to work with dept head to prioritize projects across campaigns while also clearly communicating progress and project completion
• Experience mentoring and guiding assistants/associates
• Bachelor’s degree Preferred

Benefits

• Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity.
• The Company reserves the right to modify this pay range at any time.
• Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO.
• Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office.