Specialist, Digital Communications

District of Columbia, USA (Hybrid)

$75K/yr – $137K/yrMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Drive advocacy social content and engagement for a children’s hospital association, coordinating across teams and events.

  • Own the advocacy social content calendar and publish across LinkedIn, X/Twitter, Facebook, and Instagram.
  • Must-have: 3+ years managing social media for advocacy-focused nonprofits.
  • Standout: Cross-functional collaboration with media relations, policy, and events, plus basic video editing.

Job Description

Responsibilities

  • Create and publish engaging, brand-aligned content across social media platforms (e.g., LinkedIn, X/Twitter, Facebook, Instagram) for the association’s advocacy-related activities.
  • Partner with team members to implement an advocacy social media content calendar and ensure timely delivery of posts.
  • Collaborate with hospital members to ensure timely social media engagement.
  • Monitor social media channels for comments, messages, and mentions, responding to inquiries and engaging with followers in a values-based, professional and timely manner.
  • Attend CHA advocacy-focused events to capture content and provide support for association leadership.
  • Lead live social media X chats or live streams.
  • Update design templates using tools like Canva or Adobe Express.
  • Guide short-form video editing or coordination for social media use.
  • Work closely with media relations, policy, federal affairs, and external affairs teams to support campaigns and initiatives.
  • Track and report on KPIs such as engagement, reach, and follower growth.

Requirements

  • Bachelor’s degree in communications, marketing, journalism, or a related field.
  • A minimum of 3 years’ experience managing social media accounts, preferably for an advocacy-focused nonprofit or association.
  • Ability to manage multiple projects, set priorities, and work under pressure to meet deadlines.
  • Have a strong executive presence with the ability to engage professionally with stakeholders of all backgrounds and levels.
  • Strong writing, editing, and visual storytelling skills.
  • Proficiency in social media platforms and scheduling tools (e.g., Sprout Social, Hootsuite).
  • Basic graphic design skills and familiarity with tools like Canva or Adobe Creative Suite.
  • Experience in basic video editing.
  • Detail-oriented with excellent time management and organizational skills.
  • Understanding of strategic messaging and strong writing skills for all social platforms.
  • Knowledge of hospitals, health care, and or children’s issues.
  • Understanding of social media and online communications. Fluency in a wide variety of social media trends and platforms, including Facebook, LinkedIn, Instagram, X, YouTube, etc.
  • Excellent writing, conceptual, analytical, and organizational skills.
  • Ability to attend events outside of traditional work hours and travel up to 15%.

Benefits

  • Competitive total compensation package
  • Medical, dental and vision insurance
  • Retirement Savings program with generous company contribution
  • Hybrid working model
  • Health Savings Account with company contribution
  • Wellness program
  • Paid time off and personal days
  • 9 paid holidays
  • Paid Parental Leave
  • And more!
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Children’s Hospital Association

3.3 Glassdoor

The Children’s Hospital Association (CHA) advances child health through innovation in the quality, cost and delivery of care. Representing over 200 members, CHA is the voice of children’s hospitals nationally.

Founded in 2011
Washington, Wisconsin, USA
275 employees (21 in marketing)
50% recommend to a friend

Salaries

Posted range

$75K/yr – $137K/yr

Taken straight from the job posting.

See all Children’s Hospital Association salaries

Marketing Team

Marketing Team Size
18 (7% of company)

Traffic Signals

Monthly Visitors
23.2K
Monthly Google Ads Budget
$1.7K
Traffic Source Mix
Search
46.6%
Direct
43.6%
Referral
7.3%
Social
0.9%
Paid
1.4%

Headcount Trend

Current headcount: ~275

Recent News

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Specialist, Digital Communications

Children’s Hospital Association · District of Columbia, USA · Hybrid