Specialist, Commercial Service Marketing

Dearborn, MI (Hybrid)

$65K/yr – $166K/yrMid Level5+ years expFull time

Posted 11 days ago

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Job Summary

Own the end-to-end marketing signal for commercial clients, driving full-funnel campaigns, market insights, messaging, and cross-functional collaboration to generate and optimize demand.

  • Lead development and execution of campaigns across digital and traditional channels.
  • Analyze performance and report insights to continually improve strategies.
  • Collaborate with sales, operations, and communications to align on promotable activities.

Job Description

Responsibilities

  • Assist in development and execution of full-funnel marketing campaigns targeted at commercial clients, including digital and traditional marketing efforts.
  • Conduct market research to identify trends, build visibility to the competitive landscape, and understand client needs.
  • Assist in marketing message development promoting commercial service offerings.
  • Collaborate with the sales, operations, and communications team to support business efforts with targeted campaigns and promotional activities.
  • Analyze campaign performance and report insights to improve future marketing strategies.

Requirements

  • Bachelor's degree or equivalent combination of relevant education and experience.
  • 5 years of experience in data-driven performance marketing planning & execution, preferably within a Business-to-Business setting.

Preferred

  • Strong written and verbal communication skills.
  • Self-starter with a proven track record of owning key assignments and delivering results cross-functionally. Demonstrates proactive problem-solving and decision-making in independent tasks.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions. Testing and iteration mindset—you're data-curious and always looking for ways to optimize performance.
  • Creative and innovative mindset, comfortable generating and testing new ideas. Enjoys developing innovative marketing strategies in a dynamic, startup-like environment.
  • Detail-oriented and organized, able to juggle multiple projects and deadlines without dropping the ball.
  • Team player and collaborator, excellent at coordinating cross-functional efforts and building relationships. Values the opportunity to collaborate with cross-functional teams to shape the marketing vision.

Benefits

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
  • Paid time off and the option to purchase additional vacation time.
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Ford

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We don't just make history -- we make the future. Ford put the world on wheels over a century ago, and our teams are re-inventing icons and creating groundbreaking connected and electric vehicles for the next century. We believe in serving our customers, our communities, and the world. If you do, too, come move the world and make the future with us.Ford is a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet. We are here to provide the means for every person to move and pursue their dreams, serving as a bridge between personal freedom and the future of mobility. In that pursuit, our 186,000 employees around the world help to set the pace of innovation every day. Privacy Policy: https://www.ford.com/help/privacy/

Founded in 1903
Dearborn, Michigan, USA
141K employees (7,025 in marketing)
79% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
23M
Monthly Google Ads Budget
$988.5K
Traffic Source Mix
Search
41.8%
Direct
41.4%
Referral
13.8%
Social
0.5%
Paid
2.4%

Headcount Trend

Current headcount: ~141.1K

Marketing Team

Marketing Team Size
3,912 (3% of company)
Marketing Roles Posted (Last 30 Days)
8

Funding

Last Raise
$3B
Post IPO Debt, 4 months ago

Funding History

  • Jul 2025
    Post IPO Debt • $3B
  • Aug 2023
    Post IPO Debt • $4B
  • Jun 2023
    Debt Financing • $9.2B

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