Responsibilities

• Trafficking
• Obtain trafficking sheet and creative assets for campaign launches
• Leverage CM360 to traffic creatives to placements, generate tags to send to publishers
• Request and implement any verification/study/audience pixels from fourth party vendors (IAS, Comscore, Millward Brown, Nielsen, JD Power, Data + Math, etc.)
• QA all assets to ensure they are to spec
• QA your trafficking work in CM360 – Pull reporting upon launch at every creative swap/change to ensure campaign has launched and the proper ads have been trafficked
• Maintain a strong understanding of the ad specs sheet and how it is used
• Work with various DCO vendors: Innervate, Flashtalking, etc. to traffic dynamic assets according to campaign KPIs
• Coordinate with vendors, publishers, creative agencies, and internal teams to ensure the timely launch of campaigns
• Troubleshoot any campaign issues

Requirements

• 1-2 years experience in ad operations/media trafficking/media planning ideally at an agency.