Social Media Strategist

Los Angeles, CA (Hybrid)

$70K/yr – $75K/yrMid Level2+ years expFull time

Posted 3 hrs ago

Job Summary

Own and optimize Nike social programs across Beaverton and NYC teams, overseeing publishing, QA, rights management, reporting, and strategic guidance to drive platform-driven insights and opportunities.

  • Lead on publishing QA and approvals
  • Develop playbooks and POVs for internal teams and clients

Job Description

Responsibilities

  • Active always-on channel + content management for Nike in partnership with Nike’s Global social team (based in Beaverton, OR) and NYC-based internal teammate for optimal time zone coverage during planned and reactive social moments in sport
  • Test, QA, and publish all social organic posts for the aforementioned handles, with agility, operational excellence, and flawless execution
  • All posts are tested and approved in closed, live environment for approval
  • Manage usage calendar for rights expiring content and remove content from platforms when rights expire
  • Manage project tracker within Airtable, inclusive of post info, metadata governance for creators/partners and consistency across all organic social posts
  • Create qualitative reports focusing on audience observations and relevant social platform updates to drive insights for clients and agency partners
  • Manage quarterly and campaign reporting, analyzing data to inform clients of insights on what's working across organic social activity and creative
  • Provide guidance on social posting cadence by platform according to industry best practices and the client’s needs
  • Provide your own expertise and perspective on social media best practices and produce POVs for internal teams as well as clients
  • Provide inspiration and innovative uses for social media platforms to internal media and strategy teams to bring first to market opportunities to the client

Requirements

  • 2+ years of community management and social strategy experience
  • Experience in mining insights, building social strategies, planning editorial calendars, community management and social reporting preferred
  • Demonstrated enthusiasm for digital marketing with strong working knowledge of the social media landscape
  • Strong writing and communication skills
  • Highly organized and detail-oriented with an emphasis on complete accuracy
  • Team player who can balance multiple workstreams, collaborate effectively and communicate clearly
  • Confidence in executing tasks independently, working with remote team members, and interacting with peers and senior executives within KINESSO and at partner agencies
  • Deep knowledge and expertise across all social media channels (Facebook, Instagram, TikTok, X/Twitter, Snapchat, Reddit, Pinterest, YouTube, etc.)
  • Practical experience with today’s social listening, community management, and measurement tools. Experience with Emplifi, Sprinklr Quid and Pathmatics is preferred
  • Passion for sports and engrained in sports culture (whether that’s sneaker + streetwear to fitness + wellness to sports fandom) is a big plus!

Benefits

  • We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
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Omnicom Media

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Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996
New York, Iowa, USA
14K employees (3,943 in marketing)
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74% CEO approval

Salaries

Posted range

$70K/yr – $75K/yr

Taken straight from the job posting.

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Social Media Strategist

Omnicom Media · Los Angeles, CA · Hybrid