Responsibilities

• Content & Social Publishing
• Run the day-to-day social calendar — plan, schedule, and publish across Instagram, TikTok, YouTube Shorts, and Pinterest, keeping every channel active, on-brand, and on-cadence.
• Build and maintain a content calendar around campaigns, launches, and cultural moments, and stay ahead of platform and algorithm shifts.
• Shoot and edit content yourself when speed or an in-the-moment opportunity calls for it.
• Brief and coordinate assets for social, manage budget and production.
• Spot trending formats, sounds, and creators worth activating, and bring ideas to the team with a point of view on why they'll perform.
• Assist with implantation of paid social media: boosting, Spark Ads / creator whitelisting, audience builds, and creative testing alongside our media partners.
• Creator, Influencer & Affiliate Relationships
• Own creator and creator affiliate program management end-to-end — identification, outreach, negotiation, contracting, onboarding, and ongoing relationship management across tiers (macro to micro).
• Manage seeding, mailers, and UGC sourcing/briefing, and maintain our content and rights-management library.

Requirements

• 3+ years across social media, influencer/affiliate marketing, or ecommerce — ideally at a beauty, skincare, or luxury CPG brand, or a fast-moving startup.
• Can create content – editing video for social media, brief or source imagery
• Native fluency in Instagram and TikTok as an operator, not just a user, with sharp instincts for what performs and why.
• Hands-on experience with creator/affiliate platforms (e.g., ShopMy, Impact, Creator IQ, Lefty, LTK, TikTok Shop) and social media tools (Dash Social) strongly preferred.
• Strong written communication that flexes between polished brand voice and crisp internal reporting.
• Excellent organization and follow-through — you can run outreach, seeding, publishing, and reporting in parallel without dropping threads.
• A self-starter who's genuinely excited to own social media and social commerce for a brand from day one.
• A passion for skincare and beauty culture, and excitement about growing with a brand from launch.

Benefits

• Eligible employees are offered a comprehensive benefits package, which may include medical, dental, vision, life insurance, paid time off, paid holidays, and participation in the Company's 401(k) retirement savings plan, subject to the terms and eligibility requirements of each benefit program.