Social Media Strategist & Content Producer at MediaCo Holding Inc | New York City, NY

Social Media Strategist & Content Producer

New York City, NY (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Own cross-platform social storytelling with rapid, in-the-moment content production and AI-enabled ideation for a culture-forward audience.

Growth/Content Engine: Orchestrate short and long form to Shorts, Reels, carousels, and memes across Instagram, TikTok, YouTube, and X, anchored by data and trends.
Creative Ops: Integrate AI tools and live-broadcast workflows to accelerate ideation, editing, and scaling while maintaining editorial standards.
Performance & Alignment: Track platform analytics to refine formats, cadence, and strategy with support from creative, video, and marketing peers.

Job Description

Plan and execute cross-platform social strategies across Instagram, TikTok, YouTube, X (Twitter), and owned web channels
Align daily content with larger brand initiatives, programming priorities, and cultural moments
Leverage AI tools (ChatGPT, Claude, CapCut, KlingAI, Descript, Canva AI, Runway, etc.) to accelerate ideation, editing, optimization, and scale
Experiment with emerging tools and workflows to continuously improve creative output
Transform long-form interviews, studio sessions, archives, and live broadcasts into Shorts, Reels, clips, carousels, and memes
Maintain high editorial and visual standards while moving quickly
Work daily from our Manhattan studios to capture real-time, behind-the-scenes, and in-the-moment content
Support live moments and spontaneous opportunities with quick turnaround content
Identify emerging platform trends, cultural conversations, and audience behaviors
Pitch and execute timely content that keeps our brands culturally relevant

MediaCo Holding Inc

2.5 Glassdoor

MediaCo is a diverse owned media business standing at the forefront of entertainment and news, uniquely positioned as a leader in reaching multiclutural audiences. Through our diverse portfolio of digital, television, and radio properties, we engage over 35 million unique visitors each month, delivering a dynamic mix of free, ad-supported streaming and terrestrial entertainment, music, and news across all major media platforms and on all devices. MediaCo is a National Minority Supplier Development Council MBE Certified business.

Founded in 2019

New York, New York, USA

70 employees (23 in marketing)

mediacoholding.com

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