Responsibilities

• Own the day-to-day execution of WolfPack’s own social media presence across Instagram, TikTok, LinkedIn, Facebook, and YouTube Shorts.
• Be the face of WolfPack’s short and long form video content by recording and starring in trending, educational, and behind-the-scenes content.
• Plan, script, film, and edit short-form video content (Reels, TikToks, Shorts) on a consistent weekly cadence.
• Coordinate and lead in-person content shoot days with other WolfPack team members.
• Track engagement metrics on WolfPack’s accounts and adjust content strategy accordingly.
• Create and schedule engaging content for client social media platforms (posts, Reels, carousels, stories) using Canva and Social Pilot.
• Research platform algorithms and trends to optimize content performance.
• Build effective hashtag strategies and write engaging captions tailored to each platform.
• Edit and optimize client bios and visual branding as needed.
• Track engagement metrics and adjust content strategies accordingly.