Responsibilities

• Owns and manages all True Homes social media channels, including Facebook, Instagram, and emerging platforms as appropriate
• Develops and maintains a rolling 30–60 day social media content calendar aligned with company initiatives, community launches, and campaigns
• Creates and executes social content supporting brand storytelling, product features, culture, events, and promotions
• Designs and publishes social graphics, short-form videos, and templated assets using Canva and Adobe Creative Suite
• Leads the creation of visual, video, and design-forward content for all True Homes social media channels
• Designs on-brand social graphics, templates, and branded assets using Canva and Adobe Creative Suite
• Produces short-form video content (Reels, Stories, Shorts, etc.) to support campaigns, communities, events, and brand storytelling
• Supports public relations initiatives by creating and adapting visual, video, and social content for use across third-party media partnerships and local publications
• Manages vendor relations with Public Relations contacts and ensures timely delivery of content and assets
• Tracks and reports on social and digital performance metrics including engagement, reach, and campaign results

Requirements

• Bachelor’s degree in Marketing, Communications, Design, or related field preferred
• 3+ years of experience in social media, digital marketing, or a related role
• Proven experience managing brand-level social media channels and content calendars
• Strong working knowledge of Canva and Adobe Creative Suite (Photoshop, Illustrator, Premiere, InDesign, etc.)
• Experience supporting events, digital campaigns, and performance reporting
• Comfortable balancing creative execution with data-driven decision making
• Strong organizational skills with the ability to manage multiple priorities and deadlines
• Excellent communication and collaboration skills
• Strong attention to detail
• Strong written and verbal communication skills