Responsibilities

• Content Creation & Design: Design and produce visually compelling social media content, including graphics, short-form videos, reels, and stories. Ensure all content aligns with brand standards and is optimized for each platform.
• Video Editing & Production: Edit and enhance video content for platforms such as Instagram, TikTok, Facebook, and LinkedIn. Add captions, transitions, effects, and music to create engaging, high-performing content.
• Social Media Content Planning: Assist in planning and executing content calendars with a strong emphasis on creative assets and visual storytelling. Adapt content formats based on platform-specific best practices.
• Brand Visual Consistency: Maintain a cohesive visual identity across all social media channels, ensuring consistency in style, tone, and messaging.
• Trend-Based Content Development: Monitor social media trends and create timely, relevant content (e.g., trending audio, formats, and challenges) to increase reach and engagement.
• Basic Performance Insights: Review content performance (engagement, views, shares) and adjust creative approaches to improve results.
• Collaboration: Work closely with marketing and recruiting teams to develop content that supports campaigns, hiring efforts, and brand awareness.
• Content Optimization: Adapt and repurpose existing content into multiple formats (e.g., turning long-form videos into short clips, resizing graphics for different platforms).
• Other duties as assigned by management.

Requirements

• Proven experience in social media content creation, graphic design, and video editing
• Strong portfolio showcasing photo, video, and graphic design work
• Proficiency in tools such as Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator)
• Strong understanding of platform-specific content (Instagram Reels, TikTok, Stories, etc.)
• Basic understanding of social media performance metrics and engagement
• Excellent attention to detail and strong visual storytelling skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment

Preferred

• Experience creating content for recruiting, employer branding, or staffing agencies
• Familiarity with motion graphics or animation
• Basic photography or videography skills
• Understanding of branding and marketing principles