Social Media Specialist

Columbia, MD (Remote)

$62K/yr – $89K/yrMid Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and manage a comprehensive content program for a Federal client, leading multimedia content creation (video, graphics, photography, audio), editorial calendars, and publishing workflows to advance agency priorities.

  • Oversee development of a centralized digital content library
  • Collaborate with divisions and subject matter experts to publish aligned content
  • Monitor performance and optimize social media strategy using analytics

Job Description

Responsibilities

  • Develop, manage, and maintain a comprehensive content bank consisting of:
  • Social media posts
  • Graphics and infographics
  • Photography
  • Illustrations
  • Videos and animations
  • Audio content and podcasts
  • Captions
  • Blog articles
  • Other digital assets supporting our Federal client’s communications objectives

Requirements

  • Currently holds, or is able to obtain, a Department of Homeland Security (DHS) Fitness Determination.
  • Bachelor’s degree (BS/BA) in Communications, Marketing, Journalism, Public Relations, Digital Media, or a related field.
  • Minimum of five (5) years of demonstrated experience managing and creating content for social media platforms.
  • Demonstrated experience developing and implementing social media strategies that increase audience engagement, awareness, and digital reach.
  • Experience writing and editing content for multiple social media platforms, including adapting messaging for platform-specific audiences.
  • Demonstrated experience creating multimedia content, including:
  • Videos
  • Graphics
  • Infographics
  • Photography

Preferred

  • Experience supporting federal agencies.
  • Familiarity with cybersecurity, critical infrastructure protection, emergency management, or homeland security communications.
  • Experience managing government or large organizational social media accounts.
  • Knowledge of federal digital communications policies, web governance, and accessibility requirements, including Section 508 compliance.
  • Experience using web content management systems (CMS) and supporting web publishing workflows.
  • Familiarity with Google Analytics, Power BI, Tableau, or other analytics and reporting tools.
  • Experience supporting integrated communications campaigns, public awareness initiatives, and crisis communications.
  • Knowledge of SEO, digital marketing best practices, and audience segmentation strategies.
  • Ability to manage multiple projects simultaneously while meeting tight deadlines in a fast-paced environment.

Benefits

  • We offer a work environment that encourages personal and professional growth and a generous benefits package:
  • Health Ins with HRA plan
  • Dental Ins
  • Vision Ins
  • Short-Term Disability Ins
  • Term Life and AD&D Ins
  • Voluntary Critical Illness, Accident, Hospital, and Pet Insurance
  • Holidays (12)
  • Vacation Leave
  • Sick Leave
LMD Agency logo

LMD Agency

4.4 Glassdoor

Change is in our DNA.In 1976, LMD was a small graphics shop. Through the decades, we transformed into a full-service agency, changing constantly to meet the ever-evolving needs of the market, the growing digital economy, and our clients.Over nearly 50 years in business, two things have remained remarkably clear: change is inevitable, and it’s rarely easy. But with change comes new opportunities to grow. The key is anticipating it and harnessing it to create something better that wasn’t there before. Helping our clients, our teams, and our communities create this positive change is our mission, our purpose—our “why.”We’re a team of big thinkers and high achievers, seasoned experts and emerging talent, cultivating an unmistakable culture that puts people first and lets their ingenuity and creativity shine.Lead, market, deliver–it’s what we do, everyday.

Founded in 1976
Columbia, Maryland, USA
180 employees (28 in marketing)
87% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
3K
Traffic Source Mix
Search
22.1%
Direct
57.6%
Referral
10.3%
Social
8.4%
Paid
1.2%

Headcount Trend

Current headcount: ~180

Marketing Team

Marketing Team Size
14 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

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