Social Media Specialist II

Fountain Valley, CA (Hybrid)

$39/hr – $56/hrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive MemorialCare’s social media program by creating and publishing content, coordinating campaigns, and analyzing impact across channels.

  • Own social content creation and posting across platforms.
  • Must-have: 3 years of social media experience and campaign ownership.
  • Standout: Ability to travel and produce photo/video content for healthcare settings.

Job Description

Responsibilities
  • Schedule, capture, edit, and publish social media content under the direction of the Social Media Strategist and Digital Marketing Director.
  • Support the Social Media Strategist in campaign execution and influencer collaborations.
  • Independently plan, capture, edit, and publish photos and short- and long-form video content optimized for social and digital platforms, as well as other internal needs.
  • Participate in brainstorming sessions for content ideation and platform innovation.
  • Support the Social Media Strategist in managing the social media content calendar and ensure timely, accurate posting.
  • Analyze performance metrics to identify insights, trends, and optimization opportunities.
  • Recommend creative approaches based on platform trends and performance data.
  • Independently manage community engagement and online reputation for assigned channels, exercising sound judgment within established brand, privacy, and escalation guidelines.
  • Collaborate with internal teams (Marketing, Communications, Service Lines) to support cross-functional initiatives.
  • Act as a liaison between partners and internal teams, facilitating communication and project execution to ensure the success of the partnership.
  • Travel frequently to healthcare facilities and internal/external events to capture content, some of which may occur outside normal business hours, including evenings and weekends.
  • In collaboration with the Director and Strategist, support the marketing budget process and help ensure resources are allocated efficiently to maximize ROI across social media activities.
  • Collaborate with external vendors, agencies, and partners to support marketing efforts.
  • Execute comprehensive activation strategies designed to achieve organizational goals.
  • Uphold MemorialCare’s values of integrity, accountability, best practices, compassion, and synergy in all interactions.
  • Other job duties
Requirements
  • 3 years of social media experience.
  • Demonstrated experience owning social media channels or campaigns.
  • Strong understanding of platform trends, algorithms, and best practices.
  • Excellent verbal and written communication skills are essential.
  • Basic knowledge of major social media platforms (Facebook, Instagram, X/Twitter, LinkedIn, TikTok, YouTube).
  • Familiarity with social media management tools (e.g., Emplifi) is preferred.
  • Experience or coursework in photography, videography and video editing (e.g., iMovie, Adobe Premiere, Final Cut Pro) is a plus.
  • Proficient in Microsoft Suite applications, Adobe products, and Canva
  • Excellent writing, presentation, research, and relationship management skills, with ability to articulate creative and technical concepts.
  • Ability to work collaboratively in a team environment.
  • Detail-oriented, organized, and able to manage multiple tasks in a fast-paced setting.
  • Strong time management skills
  • Ability to function as a liaison between partners and internal teams, facilitating clear and effective communication.
  • Strong project management skills with the ability to plan, execute, and oversee multiple projects simultaneously. Experience in using project management tools and software is an advantage.
  • Proficiency in collecting and documenting performance metrics, both qualitative and quantitative. Ability to analyze data to track the success of activations and optimize future efforts.
  • Demonstrated ability to work cross-functionally with various teams and external partners, including vendors and agencies.
  • Familiarity with the marketing budget process, ensuring resources are allocated efficiently to maximize ROI across all brand activation activities.
  • Ability to think creatively and innovate in developing marketing strategies and solutions. Foster a culture of continuous improvement and experimentation within the team.
  • Adaptable and able to manage changing priorities and a fast-paced environment. Willingness to take on additional job duties as assigned.
  • Ability to travel frequently capture content at facilities and events throughout South LA and Orange County.
Preferred
  • Familiarity with social media management tools (e.g., Emplifi) is preferred.
  • Experience or coursework in photography, videography and video editing (e.g., iMovie, Adobe Premiere, Final Cut Pro) is a plus.
Benefits
  • Health and wellness is our passion at MemorialCare—that includes taking good care of employees and their dependents.
  • We offer high quality health insurance plan options, so you can select the best choice for your family.
  • There’s more...Check out our MemorialCare Benefits for more information about our Benefits and Rewards.
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MemorialCare

3.9 Glassdoor

MemorialCare, is a leading nonprofit health system in Orange County and Los Angeles County that includes four hospitals, two medical groups, imaging centers, surgical centers and much more. We have big dreams for the future of healthcare, so we work every day to make high-quality care easier to access and more affordable.**Fraud AlertIt has been brought to our attention that third parties posing as MemorialCare has been soliciting money from job seekers. An email address info@memorial-care.org has been communicating with applicants under false pretense. This is not an official MemorialCare email and you should ignore any communications associated with it.To help you avoid becoming a victim of this fraud, we wanted to make you aware of this situation and let you know that MemorialCare neither solicits money nor collects fees of any type from job applicants. If you feel you’ve been victimized, please report the scam to your local law enforcement authorities.

Founded in 2005
Fountain Valley, California, USA
6.8K employees
79% recommend to a friend
75% CEO approval

Traffic Signals

Monthly Visitors
655K
Monthly Google Ads Budget
$767.9K
Traffic Source Mix
Search
36.1%
Direct
59%
Referral
3.8%
Social
0.7%
Paid
0.4%

Headcount Trend

Current headcount: ~6.8K

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$2M
Last Raise
$182K
Series Unknown, 2 years ago

Funding History

  • Jan 2024
    Series Unknown • $182K
  • Feb 2021
    Series Unknown • $70.4K
  • Jul 2019
    Series Unknown • $254.3K

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