Responsibilities

• Build and maintain a content calendar across social media channels.
• Create and edit short-form video and photo content - sourced from user submissions, product footage, and your own ideas.
• Write captions in SteelDog's voice: practical and a little wry.
• Respond to comments and DMs, and flag customer service issues.
• Source and coordinate user-generated content from customers and pet owners.
• Track performance and report monthly on what worked, what didn't, and what you'd try next.
• Keep an eye on trends and competitors, and bring ideas.
• Build relationships with micro-influencers and pet creators for partnerships

Requirements

• 1-3 years running social media for a brand, agency, or business.
• Demonstrated ability to shoot and edit short-form video and photos.
• Strong writing - short, clear, and with a point of view.
• Comfortable working independently and managing your own schedule.
• Reliable internet and your own equipment (phone/camera, computer, editing software)

Preferred

• Experience with pet, outdoor or consumer products brands.
• Familiarity with paid social (Meta Ads Manager)
• Basic Graphic Design
• Experience with influencer or affiliate programs