Social Media Producer & Editor

Responsibilities

• Build and maintain a content calendar covering launches, breaks, promotions, stores, buying and trade-ins, grading, hobby education, industry news, events, collector stories, and behind-the-scenes content.
• Develop original concepts, recurring series, campaigns, and timely content that express East West's Lead pre-production: briefs, research, outlines, interview prompts, shot lists, schedules, locations, and approvals.
• Capture social-first video and still photography with professional cameras and mobile devices, ensuring quality framing, exposure, lighting, sound, and composition across stores, livestreams, and events.
• Edit platform-native organic and paid video: footage, pacing, sound, color, accurate captions, graphics, music, aspect ratios, and delivery specs.
• Direct breakers, staff, customers, creators, athletes, and partners for natural on-camera performances and authentic, unscripted stories.
• Capture and repurpose Fanatics Live, Whatnot, store, release, and event moments into promotional, educational, entertainment, and community content.
• Partner with the Graphic Designer, Brand & Marketing to apply brand standards, templates, motion packages, thumbnails, and campaign creative.
• Write platform-native hooks, captions, titles, descriptions, and calls to action that support social search and discovery; coordinate publishing, approvals, and organized workflows.
• Monitor social, cultural, platform, and hobby developments; identify relevant opportunities and verify sources, product details, and context before publishing.
• Review performance data, including watch time, retention, completion rate, views, shares, saves, comments, clicks, and conversions; turn insights into creative tests and improvements.

Requirements

• A strong portfolio or reel showing social-first storytelling, filming, editing, and creative judgment across short-form and other digital formats.
• Typically 3+ years producing and editing social, digital, or entertainment content, or equivalent demonstrated skills.
• End-to-end production skills in concept development, pre-production, camera operation, lighting, audio, interviewing or talent direction, editing, captioning, and delivery.
• Proficiency in professional editing software such as Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or CapCut Desktop, with organized project workflows.
• Strong grasp of mobile-first storytelling: hooks, pacing, retention, composition, safe areas, captions, sound, aspect ratios, and audience behavior.
• Ability to shape compelling stories that serve the audience and business.
• Strong writing and editorial judgment, with attention to voice, accuracy, context, grammar, and calls to action.
• Confidence filming in active retail, livestream, and event settings, including with camera-shy talent.
• Ability to interpret performance data, distinguish meaningful signals from vanity metrics, and improve creative decisions.
• Strong organization and project management, including content calendars, priorities, and deadlines.

Preferred

• Experience in sports, entertainment, retail, collectibles, e-commerce, live commerce, or another community-driven brand.
• Familiarity with sports cards, TCG, non-sport and entertainment trading cards, memorabilia, grading, and hobby culture.
• Experience with live talent, releases, events, interviews, customer stories, or unscripted production.
• Advanced photography and photo-editing skills for social, web, campaigns, or events.
• Familiarity with Adobe After Effects, motion graphics, or lightweight social animation.
• Familiarity with OBS Studio and seller-side Fanatics Live, Whatnot, or comparable live-commerce workflows, including livestream capture and repurposing.
• Experience with social publishing, scheduling, listening, analytics tools, and asset libraries.
• Experience adapting content for short- and long-form, vertical, horizontal, and platform-specific formats.