Social Media Marketing Specialist

Minneapolis, MN (Remote)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

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Job Summary

Drive social media marketing strategies and content creation for brands in an ecommerce agency, with remote collaboration and analytics-driven optimization.

  • Own social strategy and content calendars across platforms
  • Must-have: Experience in Social Media Marketing and Meta advertising
  • Standout: Remote-friendly collaboration with cross-functional teams

Job Description

Responsibilities

  • Plan, create, and optimize social media marketing strategies and content across various platforms.
  • Develop content calendars.
  • Design engaging materials.
  • Manage campaign performance.
  • Analyze social media metrics.
  • Be a point of contact for brands we represent.
  • Collaborate with cross-functional teams to align digital efforts with overall marketing objectives.

Requirements

  • Experience in Social Media Marketing and Digital Marketing including Meta advertising.
  • Proficiency in Social Media Content Creation and engaging audience-focused campaigns
  • Proficiency in UGC management
  • Stron presentation skills required
  • Strong skills in Marketing and Communication
  • Knowledge of social media analytics and performance monitoring
  • Ability to work independently in a remote environment
  • Proactive problem-solving and organizational abilities
  • Familiarity with ecommerce or agency experience is a plus
  • Bachelor’s degree or equivalent experience in Marketing, Communications, or a related field

    Benefits

    • Vertical Rail is a privately held company that is family first and strives to offer a working enviroment where collaboration and flexability are essential.
    Vertical Rail logo

    Vertical Rail

    Amazon is tricky. Brands must continuously navigate hundreds of intersecting decisions in an effort to compete, sell, and maximize profits. Strangely, few have the time and resources to make these important decisions with confidence.The marketplace operates at a loss which puts a significant strain on a seller’s ability to profit. Amazon’s business model puts the customer first and the interests of sellers last. Compounding policies, inept seller support, fees, time, and relentless competition make Amazon a difficult and sometimes outright inhospitable environment to do business. You need a guide.Vertical Rail is an Amazon & Ecommerce Agency that can save you time, solve problems and protect profit. At the end of the day, you need someone who understands the marketplace from all seller angles and knows what successful brands do to succeed. Not a one-trick-pony, Vertical Rail has helped over 100 brands overcome complex problems in Amazon and takes dead-aim on their goals.The exact help you need. Support brands with proven knowledge, expertise, and strategy.Overcome complex problems and barriers for 1P, 3P, Hybrid sellers.Drive growth in Amazon.Best-In-Class advertising.1P, 3P and Blended reports.Leveraging insights and data to fuel sustainable long-term growth.Vertical Rail is a division of Select Sales, an agency who represent clients at Target, Best Buy, Menards, Amazon, Walmart, Sam's Club and more.

    Founded in 2008
    Minneapolis, Minnesota, USA
    8 employees (3 in marketing)

    Traffic Signals

    Monthly Visitors
    6.5K
    Traffic Source Mix
    Search
    39.9%
    Direct
    44%
    Referral
    7.8%
    Social
    7.2%
    Paid
    1%

    Headcount Trend

    Current headcount: ~8

    Marketing Team

    Marketing Team Size
    2 (25% of company)
    Median Career Experience
    16 years
    Median Tenure
    1.9 years