Social Media and Marketing Manager at Tastelli | California, USA | $55K/yr – $65K/yr

Social Media and Marketing Manager

California, USA (Hybrid)

$55K/yr – $65K/yrMid LevelFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive social media strategy and brand storytelling as a Marketing Manager focused on multi-platform growth.

Own end-to-end social programs across Facebook, Instagram, LinkedIn, Twitter, and TikTok.
Must-have: Proven social media management experience with a strong campaign portfolio.
Standout: Ability to integrate social with e-commerce and track ROI using analytics.

Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase visibility and engagement.
Create high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and resonate with target audiences.
Manage social media calendars, schedule posts using tools like
Conduct social listening to track brand mentions, industry trends, and competitor activities; utilize insights to refine marketing tactics.
Implement targeted advertising campaigns on Facebook Advertising and other platforms to reach specific audiences and optimize ROI.
Oversee branding consistency across all digital channels while managing relationships with external vendors such as graphic designers or videographers.
Support e-commerce initiatives by integrating social media efforts with online sales strategies; utilize photography and video editing skills for promotional content.
Develop and maintain the company website, ensuring a seamless user experience, optimized performance, and alignment with brand guidelines.

Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns.
Proficiency in Adobe Creative Suite applications including Photoshop and Illustrator for graphic design and visual content creation.
Skilled in video editing software to produce engaging multimedia content for diverse platforms.
Familiarity with SEO principles, keyword research, web analytics tools like Google Analytics, and social listening tools.
Hands-on experience with social media management tools such as Hootsuite or Buffer for scheduling and monitoring posts.
Knowledge of Facebook Advertising platform for creating targeted ad campaigns that drive results.
Strong relationship management skills to collaborate effectively across teams and external partners.
Excellent proofreading abilities with keen attention to detail in all written communications.
Ability to adapt quickly in a fast-paced environment while managing multiple projects simultaneously.