Social Media Marketing Manager

New York City, NY (Remote)

$150K/yr – $165K/yrMid LevelFull time

Posted 1 hr ago

Job Summary

Own and drive Roarke Regenerative’s social media strategy, content creation, and community engagement across platforms while aligning messaging with broader digital marketing and fundraising goals, and continuously optimize based on data and audience insights.

  • Oversee planning, execution, and performance tracking
  • Collaborate with internal teams to ensure brand consistency

Job Description

Responsibilities

  • planning, executing, and optimizing Roarke Regenerative’s presence across social media platforms
  • manages day-to-day content creation, including posts, stories, short videos, and campaigns that communicate the organization’s mission and impact
  • schedule content, monitor engagement, respond to comments and messages, and foster a positive online community
  • collaborate with internal stakeholders to align social media messaging with broader digital marketing and fundraising initiatives
  • track performance metrics, and adjust strategies based on data and audience insights
  • staying current with platform trends, coordinating with partners on joint campaigns, and ensuring brand consistency in all social communications

Requirements

  • Candidates should possess skills in Social Media Marketing and Social Media Optimization (SMO) to manage multi-platform campaigns and grow engaged audiences
  • Candidates should possess strong Communication skills to write clear, compelling copy and interact effectively with online communities and internal stakeholders
  • Candidates should possess skills in Content Strategy to plan calendars, align messaging with organizational goals, and adapt content for different platforms
  • Candidates should possess skills in Digital Marketing to integrate social media efforts with email, web, and broader online campaigns, and interpret analytics
  • Additional benefiting qualifications include experience managing nonprofit or mission-driven brand accounts, proficiency with social media management and analytics tools, and familiarity with environmental or sustainability topics
  • Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience is preferred
  • Ability to work independently in a remote setting, manage multiple projects, and meet deadlines; strong organizational skills and attention to detail

Preferred

  • experience managing nonprofit or mission-driven brand accounts, proficiency with social media management and analytics tools, and familiarity with environmental or sustainability topics

Benefits

  • Executive financial planning services, employer-subsidized
  • Paid time off: 25 days annually, plus 12 company holidays
  • Fully paid parental leave: 18 weeks for all parents, regardless of gender or path to parenthood
  • Paid sabbatical following five consecutive years of employment
  • Hybrid work schedule with three days on-site and two days remote, at manager discretion
  • Annual professional development allowance, inclusive of relevant certifications, conference attendance, and continuing education
  • Tuition reimbursement for approved graduate coursework
  • Executive coaching program with a certified leadership coach
  • Comprehensive annual physical examination, fully covered, including biometric screening
  • Monthly wellness stipend for gym membership, fitness programs, or approved wellness services
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Roarke Regenerative

Roarke Regenerative is a 501(c)(3) nonprofit centered on the large-scale reforestation and reconstruction of historical habitat areas. We prioritize land deforested by commercial logging or natural events, ensuring that forests and local environments are restored to what they once were. Through a mix of replanting, new planting, revitalization of existing flora, reintroduction of native pollinators, and restoration of watershed effects, Roarke builds the natural infrastructure defoliated land needs to not just survive, but thrive for many generations to come. Our global community is always expanding, and our impact is always increasing as Roarke partners with forward-thinking companies and individuals to provide accessible, impactful ways to reduce and offset emissions in pursuit of a carbon-neutral future.

Founded in 2024
Boston, Massachusetts, USA

Salaries

Posted range

$150K/yr – $165K/yr

Taken straight from the job posting.

The middle of this range ($158K) is 84% above the median base salary for Social Media Marketing Manager roles in the United States ($86K).

Social Media Marketing Manager median pay in the United States

$86K/yr

Most earn $75K to $99K. Based on 36 salaries, including bonus and equity.

See all Roarke Regenerative salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Social Media Marketing Manager

Roarke Regenerative · New York City, NY · Remote