Social Media and Marketing Manager at MyHoneyBird | Indianapolis, IN | $18/hr – $22/hr

Social Media and Marketing Manager

Indianapolis, IN (Remote)

$18/hr – $22/hrMid LevelPart time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Lead social content and paid advertising for MyHoneyBird, coordinating B2B and B2C campaigns to promote aging-technology wellness.

Plan, create, and schedule engaging content across Facebook, Instagram, and LinkedIn
Execute B2B campaigns targeting activity directors and senior living facility administrators
Execute B2C campaigns reaching seniors, adult children, and family caregivers
Promote the MyHoneyBird Pathways for Aging credential through content and paid ads
Develop and manage paid advertising campaigns on Facebook Ads Manager and Google Ads
Monitor analytics and report on content performance and campaign ROI
Collaborate with the CEO and COO on marketing strategy and messaging
Produce short-form video content showcasing our services, team, and resident stories
Help communicate the value of technology wellness in a way that is warm, accessible, and relatable to seniors and their families

Proven experience in social media marketing and managing paid ad campaigns
Experience in senior care Marketing & Sales, senior living, or healthcare — required
Working knowledge of basic AI tools (e.g., ChatGPT, Canva AI, or similar) — required
Experience marketing to both B2B and B2C audiences
Strong written communication and content creation skills
Hands-on experience with Facebook Ads Manager and Google Ads — required
Create and edit short-form video content for social media platforms — required

Experience promoting credentialed or certified wellness/healthcare programs
Graphic design skills (Canva, Adobe)
Experience with video editing tools (CapCut, Adobe Premiere, Descript, or similar)