Responsibilities

• Develop and Execute Strategy: Design and implement comprehensive social media and digital marketing campaigns that align with our overall business goals and brand identity.
• Content Creation & Curation: Produce high-quality, thumb-stopping content (including short-form video, graphics, and compelling copy) tailored natively to platforms like Instagram, TikTok, X, and LinkedIn.
• Community Management: Actively engage with our audience. Respond to comments and direct messages, foster conversations, and build a highly engaged online community.
• Trend Spotting: Monitor the digital landscape for emerging trends, viral audio, and cultural moments, and rapidly adapt our content strategy to capitalize on them.
• Analytics & Reporting: Track key performance indicators (KPIs) such as growth, engagement, and conversion rates. Translate data into actionable insights and present weekly/monthly reports to the team.
• Campaign Management: Assist in the creation and optimization of paid social media advertising campaigns to drive traffic and lead generation.
• Brand Voice Consistency: Ensure all digital marketing efforts maintain a unified, authentic, and compelling brand voice.

Requirements

• A Strong Personal Brand: You must have an active and engaging personal social media presence.
• Proven Experience: 3+ years of hands-on experience in social media management, digital marketing, or content creation.
• Platform Mastery: Deep, native-level understanding of the algorithms, features, and best practices across TikTok, Instagram, X, LinkedIn, and Facebook.
• Creative Chops: Proficiency in content creation and editing tools (e.g., CapCut, Canva, Adobe Creative Suite) with a strong eye for visual design and video pacing.
• Analytical Mindset: Experience working with social media analytics tools (Sprout Social, Hootsuite, native platform insights) and Google Analytics to measure ROI.
• Exceptional Copywriting: Flawless written communication skills with the ability to write punchy, engaging, and typo-free copy that converts.
• Adaptability: A proactive self-starter who thrives in a fast-paced environment and isn\'t afraid to pivot strategies when the algorithm changes.

Preferred

• A Strong Personal Brand: As mentioned, you must have an active and engaging personal social media presence. We want to see your innate understanding of how platforms work.
• Proven Experience: 3+ years of hands-on experience in social media management, digital marketing, or content creation.
• Platform Mastery: Deep, native-level understanding of the algorithms, features, and best practices across TikTok, Instagram, X, LinkedIn, and Facebook.
• Creative Chops: Proficiency in content creation and editing tools (e.g., CapCut, Canva, Adobe Creative Suite) with a strong eye for visual design and video pacing.
• Analytical Mindset: Experience working with social media analytics tools (Sprout Social, Hootsuite, native platform insights) and Google Analytics to measure ROI.
• Exceptional Copywriting: Flawless written communication skills with the ability to write punchy, engaging, and typo-free copy that converts.
• Adaptability: A proactive self-starter who thrives in a fast-paced environment and isn\'t afraid to pivot strategies when the algorithm changes.

Benefits

• Flexible schedule
• Paid time off