Social Media Marketing Growth Director

Orlando, FL (Remote)

$100K/yr – $1000K/yrDirector/Executive2+ years expFull time

Posted 17 hrs ago

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Job Summary

Own and grow social accounts by developing and executing data-driven strategies to increase followers, reach, and engagement, with a focus on organic growth on TikTok and Instagram.

  • Lead content planning, posting, and optimization to maximize organic acquisition.
  • Collaborate with creators and content teams to test and scale growth-focused formats.

Job Description

Responsibilities

  • Develop and execute strategies to increase followers, reach, engagement, and retention.
  • Identify viral trends, sounds, formats, hashtags, and growth opportunities.
  • Manage content planning, posting, and optimization.
  • Analyze KPIs and continuously improve performance.
  • Research competitors and emerging platform trends.
  • Collaborate with creators and content teams on growth-focused content.
  • Test content strategies to maximize organic follower acquisition.

Requirements

  • 2+ years of social media growth or digital marketing experience.
  • Proven experience growing TikTok and Instagram accounts.
  • Strong understanding of algorithms, viral content, and audience behavior.
  • Experience with organic follower growth and analytics.
  • Creative, analytical, proactive, and highly organized.
  • Excellent English communication skills.

Benefits

  • Fully remote position
  • Six-figure salary
  • Performance-based growth opportunities
  • Opportunity to work with high-growth social media accounts
YOFC logo

YOFC

Yangtze Optical Fibre and Cable Joint Stock Limited Company (also known as 'YOFC') is established in Wuhan, Hubei Province in May 1988. It's a technologically innovative enterprise specializing in optical fibre preforms, optical fibres, optical fibre cables and integrated solutions. It is also a global leading supplier of optical fibre preforms, optical fibres and optical fibre cables.YOFC was listed in Hong Kong Stock Exchange on December 10, 2014(Stock Code: 06869.HK), and listed in Shanghai Stock Exchange on July 20, 2018 (Stock Code: 601869.SH), and is the only A&H shares company in China’s optical fibre and cable industry as well as the first one in Hubei Province.YOFC mainly produces and sells different types of optical fibre preforms, optical fibres and optical fibre cables that widely installed in telecommunications industry, customized specialty optical fibres and optical fibre cables, RF coaxial cables and accessories. YOFC also provides the integrated systems, project design and services. In addition, YOFC is equipped with a full series of optical fibres , optical fibre cables and solutions, providing a variety of different products and solutions for world’s telecommunications industry and other industries and offering its products and services to over 70 countries and regions around the world.Adhering to the mission of 'Smart Link Better Life', YOFC devotes itself to becoming the leader in information transmission and smart links through its core value 'Client Focus Accountability Innovation Stakeholder Benefits', and builds its strategies in the following 5 aspects: Organic growth strategy of the preform, optical fibre and cable business; Strategy for technological innovation and smart manufacturing; Strategy for internationalization and expansion of business scope; Related diversification strategy; Capital operation strategy for synergy in development.

Founded in 1988
Wuhan, Hubei, CHN
803 employees (20 in marketing)

Traffic Signals

Monthly Visitors
86.4K
Monthly Google Ads Budget
$270
Traffic Source Mix
Search
48.7%
Direct
45.5%
Referral
2.1%
Social
2.6%
Paid
0.9%

Headcount Trend

Current headcount: ~803

Marketing Team

Marketing Team Size
20 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

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