Social Media, Marketing, and Event Coordinator

Madison Heights, MI (On-site)

Salary Not AvailableEntry Level2+ years expFull time

Posted 3 months ago

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Job Summary

Own end-to-end social media, content calendars, events, and cross‑functional coordination across marketing, buying, and store teams to execute campaigns and brand initiatives.

Manage content calendars and publishing across platforms
Coordinate influencer outreach and posting schedules
Plan and support store events and activations

Job Description

Responsibilities

Create, schedule, and publish content across Instagram, Facebook, TikTok, X, LinkedIn, and other approved platforms
Develop and maintain weekly and monthly content calendars aligned with campaigns, promotions, and events
Write captions, promotional copy, Stories, Reels, and event announcements in the House of Dank brand voice
Create or coordinate short-form video, photography, and graphics using Canva, Adobe Creative Cloud, and approved tools
Monitor comments, messages, reviews, and mentions; respond promptly or route to the right department
Keep social content accurate by confirming current menu images, deals, and store details before publishing
Coordinate day-to-day marketing campaigns and act as a point of contact across marketing, buying, and store teams
Manage the Monday.com marketing board so requests move through intake, approval, and completion
Help plan and execute store events, vendor days, grand openings, and sponsorship activations
Attend selected events to capture live content, support setup/teardown, and supervise brand presentation

Requirements

Cannabis industry experience strongly preferred
Must be 21 years of age or older
Two or more years of experience in social media, marketing coordination, retail marketing, or events preferred
Strong understanding of social platforms, content trends, and analytics tools
Excellent written communication and storytelling skills
Strong organizational skills, attention to detail, and ability to manage multiple priorities
Ability to work in a fast-paced, collaborative environment, with occasional evening/weekend/holiday availability for events

Preferred

Bachelor's degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience) preferred
Basic graphic design or video editing skills; Canva or Adobe Creative Cloud experience a plus

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