Social Media Marketing Specialist
California Dreamin Hot Air Balloon Adventures
San Diego, CA (Remote)
In-houseTemporaryIntern/new grad
2 hrs ago
Social Media and Marketing Coordinator
Charlotte, NC (On-site)
Salary Not AvailableEntry Level1+ years expFull time
Posted 5 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the social content engine for US/Canada with quarterly plans, cross-team paid-social collaboration, and data-driven optimization across platforms.
- Social Growth & Content: Plan quarterly content, trend-spot, create visuals, and schedule posts to hit engagement goals.
- Analytics & Optimization: Monitor KPIs and report trends to drive future actions and channel decisions.
- Innovation & Testing: Stay on trend, run A/B tests, and manage platform updates to improve performance.
Job Description
Responsibilities
- Social Media Marketing: Develop quarterly social media content plan, identify trends, creative, photography & video formats for increased engagement, hashtag research, scheduling and posting to meet our target goals.
- Supporting the US and Canada paid social media teams as well with ad hoc requests and campaign synergies.
- Meta Business Suite experience is required
- Two years of experience (internship or previous work experience) and a Marketing Degree are preferred
- This role requires a proactive, go-getter who shows initiative, meets and exceeds deadlines, and integrates into our existing team with a positive attitude and clear communication.
- Bachelorâs degree in Marketing, Communications, Business, or a related field
- 1â2 years of experience in social media, digital marketing, or a related role (internships considered)
- Experience managing content across Meta, TikTok, and other social platforms
- Proficiency in Adobe Creative Suite (particularly Photoshop), Canva, CapCut, and photo and video content creation tools
- Familiarity with AI-powered creative tools to support content creation and campaign planning
- Experience with Meta Business Suite, Sprout Social, Hootsuite, or similar social media management platforms
- Strong analytical skills with the ability to turn performance data into actionable insights
- Strong understanding of social media trends and platform best practices
- Excellent organizational, communication, and time management skills in a fast-paced environment
- Creative eye for visual storytelling with strong attention to detail and brand consistency
- Experience in the lifestyle, home, wellness, or consumer goods industry is a plus
- Knowledge of sustainable practices and eco-friendly product marketing
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Parental leave
- Vision insurance
Woolroom Ltd
Welcome to Woolroom, the home of better sleep through the miracle fiber of wool.We specialise in wool bedding, mattresses, and home accessories, tohelp you craft your own sleep sanctuary.It all began when some like-minded people got together tochange the way that the world sees wool products. In 2010,woolroom worked closely with the Campaign for Wool â ofwhich HRH Prince Charles is a patron â to promote theincredible qualities of wool, and support local producers intheir trade.We help people discover the magic of wool, and how sumptuous wool bedding can create their own perfect sanctuary.If you have any questions about the benefits of wool bedding,get in touch, weâd love to hear from you, or if youâd like todiscover that ideal sanctuary for yourselves, visit us in-store orbrowse our collections online.
Traffic Signals
Monthly Visitors
313.8K
Monthly Google Ads Budget
$46.7K
Traffic Source Mix
Search
46.5%
Direct
24.4%
Referral
2.8%
Social
5.6%
Paid
11.6%
Headcount Trend
Current headcount: ~31
Marketing Team
Marketing Team Size
9 (29% of company)
Marketing Roles Posted (Last 30 Days)
1
