Responsibilities

• Manage and execute social media marketing initiatives, including content creation, scheduling, publishing, engagement, and content calendar management.
• Develop and publish marketing content, including website copy, newsletters, social media content, product descriptions, and reviews while maintaining brand consistency.
• Lead and facilitate productive meetings with internal teams, clients, and external partners, driving clear agendas, decision-making, and next steps to ensure efficient execution of marketing initiatives.
• Manage website updates, product uploads, and digital content to ensure accuracy and alignment with brand standards.
• Coordinate influencer, media, PR, and brand partnership initiatives, including outreach, relationship management, and campaign execution.
• Provide administrative and project support, including sample coordination, line sheet management, reporting, marketing calendars, and workflow organization.
• Monitor marketing performance, customer feedback, and analytics; prepare reports and recommend improvements to support business objectives.
• Collaborate with internal and external partners to support campaigns, promotions, events, and product launches.
• Take initiative to identify opportunities, anticipate project needs, and drive projects forward with minimal supervision, including occasional travel and event support as needed.

Requirements

• Experience in social media, influencer marketing, digital marketing, or business administration
• Experience managing social media channels, including content planning, scheduling, analytics, and basic photo/video editing
• Strong copywriting skills across web, email, newsletters, social media, and product content
• Experience coordinating influencer partnerships, including outreach, briefs, communications, proposals, tracking, and reporting
• Familiarity with Shopify, Klaviyo, content management systems, and social media management tools
• Experience creating and scheduling newsletters, social media assets, and product reviews
• Knowledge of PR processes and media outreach follow-up
• Strong organizational, project management, and time-management skills with the ability to manage multiple priorities and deadlines
• Proficiency in Google Workspace and Microsoft Office
• Excellent written and verbal communication skills with strong attention to detail

Benefits

• Employee discount
• Health insurance