Responsibilities

• Develop and execute advanced social media strategies aligned with brand and business goals
• Create high‑quality, platform‑specific content (graphics, reels, short‑form video, carousels, stories)
• Manage daily posting, scheduling, and community engagement across LinkedIn, Instagram, Facebook and TikTok
• Analyze performance metrics and produce actionable insights to optimize content and campaigns
• Lead social media campaigns, including paid ads, audience targeting, and A/B testing
• Maintain a consistent brand voice and visual identity across all channels
• Monitor trends, competitor activity, and algorithm changes to keep the brand ahead
• Collaborate with marketing, creative, and leadership teams on integrated campaigns
• Manage influencer partnerships, collaborations, and user‑generated content
• Respond to comments, messages, and community interactions with professionalism and speed

Requirements

• 3–5+ years of professional social media management experience
• Proven track record of growing audiences and increasing engagement
• Strong copywriting, storytelling, and content‑planning skills
• Proficiency with Canva, Adobe Creative Suite, CapCut, or similar tools
• Experience with analytics platforms (Meta Insights, LinkedIn Analytics, Google Analytics, Sprout, etc.)
• Ability to manage multiple projects, deadlines, and content calendars
• Strong understanding of paid social, targeting, and campaign optimization
• Ability to work independently and make data‑driven decisions

Preferred

• Experience in healthcare, professional development industries
• Photography/videography skills
• SEO or content‑writing background
• Experience managing influencers or brand ambassadors
• Familiarity with CRM or marketing automation tools

Benefits

• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance