Responsibilities

• Plan, create, and schedule engaging content for Instagram and other social platforms
• Capture in-studio photos and short-form video content (classes, instructors, studio environment)
• Create Reels, Stories, and posts highlighting classes, instructors, studio culture, and events
• Maintain a consistent brand voice and aesthetic across all social platforms
• Monitor engagement and respond to comments or messages when appropriate
• Develop and maintain a biweekly or monthly content calendar outlining upcoming posts, campaigns, and promotions
• Share the content schedule with management for review and planning
• Ensure marketing efforts align with studio promotions, events, and partnerships
• Manage and monitor Google Ads and Meta Ads (Instagram/Facebook) campaigns
• Track performance metrics and recommend improvements to increase reach, leads, and conversions

Requirements

• Currently studying or recently graduated in marketing, communications, media, or content creation
• Experience managing Instagram accounts and creating short-form content
• Familiarity with Google Ads and Meta Ads Manager
• Basic graphic design skills (Canva or similar)
• Strong organizational skills and ability to plan content in advance
• Interest in wellness, fitness, and lifestyle brands
• Self-motivated and comfortable working independently

Preferred

• prior experience managing ads for businesses, brands, or organizations (small or large) is preferred