Social Media Manager/Content (Football)

Los Angeles, CA (On-site)

$71K/yr – $82K/yrMid Level2+ years expFull time

Posted 2 days ago

Job Summary

Own the end-to-end social storytelling for THE·TEAM across the football ecosystem, building and executing content calendars, collaborating with talent teams and global communications, and driving social-first content across Instagram and emerging platforms.

  • Own content calendar planning and performance tracking across channels
  • Coordinate with talent representation and marketing teams to align stories with business priorities

Job Description

Responsibilities

  • Lead social strategy and content planning for @the.team.nfl, with clear channel roles, content pillars and a repeatable testing framework across Instagram and potential emerging platforms.
  • Tell the broader story of THE·TEAM’s football ecosystem across high school, college and the NFL.
  • Proactively develop and execute content calendars aligned with player moments, partnerships and business priorities.
  • Translate athlete stories, client wins, cultural moments and brand initiatives into engaging, social-first storytelling.
  • Manage content building, copywriting, post publishing, community engagement and performance tracking.
  • Develop and scale content around key American football moments including signings, NIL announcements, gamedays, the NFL Draft, free agency, training camp, the regular season, playoffs and the Super Bowl.
  • Work closely with THE·TEAM’s football talent representation teams to understand individual player journeys, emerging talent, business priorities and opportunities for storytelling.
  • Work closely with the global communications department to execute and uphold THE·TEAM’s overall marketing and communications strategy.
  • Collaborate with Creative to produce high-impact, social-first content across formats including graphics, short-form video, carousels and real-time content.
  • Build creative and editorial frameworks to ensure content is culturally relevant, engaging and consistent with the account’s evolving visual identity.

Requirements

  • 2+ years of agency-side or brand experience developing social media creative, editing copy and engaging with an audience.
  • A Bachelor’s Degree in Marketing, Communications or a related field.
  • Strong organizational and project management skills, with experience using tools like Asana or similar platforms to manage workflows and deadlines.
  • Familiarity with native Instagram/LinkedIn Insights and CMS tools like Sprinklr.
  • Extensive knowledge of social media best practices and emerging trends.
  • Ability to manage and prioritize multiple projects in a fast-paced environment.
  • Strong relationship-management skills, internally and with clients.
  • High standard of excellence, with the flexibility to work nontraditional hours when needed and anticipate challenges with thoughtful communication.
  • Flawless spelling and grammar.
  • Video capture, editing, production and on-camera abilities using tools such as CapCut, Edits and Premiere Pro.

Benefits

  • Professional Development : Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous Time Off : Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
  • Parental Leave : We provide paid parental leave to support your family during important life events.
  • Retirement Plan : 401k plan including contribution matching.
  • Healthcare : Medical, dental, vision, FSA/HSA, life and disability coverage options.
  • Ancillary : Critical illness, identity protection, pet insurance, 529 plans and more
  • Commuter Benefits : Access support for travel and commuting needs, where available
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Wasserman

Wasserman operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com. Follow us at https://www.instagram.com/wasserman/ and https://twitter.com/Wasserman. #TeamWass

Founded in 2002
Los Angeles, California, US
3.4K employees (875 in marketing)

Salaries

Posted range

$71K/yr – $82K/yr

Taken straight from the job posting.

The middle of this range ($77K) is in line with the median base salary for Social Media Manager roles in the United States ($80K).

Social Media Manager median pay in the United States

$82K/yr

Most pay falls between $70K and $98K. Based on 603 salaries.

See all Wasserman salaries

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Nov 2022
    Private Equity

Traffic Signals

Monthly Visitors
260.2K
Traffic Source Mix
Search
49.7%
Direct
38.8%
Referral
7.4%
Social
3.3%
Paid
0.6%

Headcount Trend

Current headcount: ~3.7K

News about Wasserman

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Social Media Manager/Content (Football)

Wasserman · Los Angeles, CA · On-site