Responsibilities

• Website Management (WordPress): Manage all content on the WordPress site, including blogs, product pages, landing pages, and SEO updates.
• Coordinate website updates and ensure functionality, responsiveness, and user experience best practices.
• Collaborate with designers or developers for any custom changes or troubleshooting.
• Implement on-page SEO strategies and maintain up-to-date metadata and structured content.
• Monitor website analytics to optimize content performance and user experience.
• Social Media Management: Develop and execute social media strategies across Instagram, Facebook, Pinterest, TikTok, and X (formerly Twitter).
• Create and schedule engaging content (images, videos, captions) aligned with brand voice and marketing campaigns.
• Monitor performance metrics and prepare monthly analytics reports with insights and recommendations.
• Stay current with social media trends and emerging platforms to keep the brand relevant.
• Engage with followers, respond to comments and messages, and build community presence.

Requirements

• Proven experience managing WordPress websites (2+ years)
• Demonstrated success in growing and managing social media accounts for a brand
• Strong writing and editing skills with an eye for design and visual storytelling
• Familiarity with SEO principles, Google Analytics, and social media analytics tools
• Proficient in tools like Canva, Hootsuite/Later, Meta Business Suite, or similar platforms

Preferred

• Basic knowledge of HTML/CSS
• Copywriting and proofreading experience

Benefits

• Competitive Salary
• 100% employer-paid health insurance
• Employer-match 401k