Social Media Manager

Responsibilities

• Lead UJA’s social media strategy and oversee its execution across our platforms.
• Find creative ways to tell the stories of UJA and our nonprofit partners, identifying the right moments, messages, and platforms to extend their reach.
• Develop organic social strategies for major events, working with speakers, influencers, donors, fundraisers, and other partners.
• Partner with content, video, email, and design colleagues to create more compelling, platform-appropriate content—and give good stories a longer life across channels.
• Stay on top of emerging platforms, trends, and best practices, and test new approaches that make sense for UJA.
• Oversee engagement with UJA’s community of followers to nurture relationships
• Manage and mentor the Social Media Associate and interns, providing direction, feedback, and oversight of day-to-day work and community engagement.
• Work across marketing and communications, fundraising, grantmaking, and government relations to bring social thinking into broader campaigns and public conversations.
• Serve as a resource to colleagues across UJA and the wider Jewish community, helping them understand how social media can support their goals.
• Manage relationships, contracts, billing, and renewals for social platforms, tools, and vendors.

Requirements

• 5–10 years of marketing experience, with demonstrated results in campaign strategy and execution.
• Experience managing campaigns across major social platforms, including Instagram, Facebook, LinkedIn, TikTok, X, and Threads.
• Superb writing skills, with the ability to write quickly and elegantly on the spot while maintaining a consistent brand voice.
• Strong visual-content skills and proficiency in Adobe Creative Suite and Canva.
• Superior marketing instincts and political savvy, with the judgment to know what will resonate, when to engage, and when to hold back.
• Experience managing multiple live projects, balancing priorities, and bringing ideas from concept to completion.
• Exceptional collaboration and communication skills, with the ability to build relationships across teams and levels.
• Fluency in public affairs and an understanding of the local, national, and international political landscape as it relates to UJA, including government and advocacy. Experience in politics or journalism is a plus.
• Readiness and agility to respond to breaking news and cover key moments as they happen, including in the evenings and on weekends.
• A bachelor’s degree or equivalent experience.

Preferred

• Experience in politics or journalism is a plus.