Responsibilities

• Develop and implement a monthly social media content calendar (Instagram, TikTok, Facebook, etc.)
• Film and edit short-form video content including behind the scenes, patient journeys, treatment highlights, doctor features, and trending audio
• Take before and after photos (with patient consent) and edit for cohesive feed aesthetic
• Monitor messages and comments, engaging with the community in a timely and brand-aligned way
• Track analytics to evaluate growth, reach, and engagement; optimize based on data
• Stay up to date on trends in aesthetics, plastic surgery, and beauty/lifestyle content
• Assist with occasional marketing efforts (e.g., newsletters, events, influencer outreach)

Requirements

• 1+ year of experience managing social media for a brand or business (aesthetic/beauty/medical field preferred)
• Proficient in Instagram and TikTok, with working knowledge of Facebook and YouTube
• Skilled in content creation apps (CapCut, Canva, InShot, Lightroom, etc.)
• Eye for aesthetic, branding, and detail especially with beauty and surgical content
• Strong interpersonal skills comfortable filming in office and interacting with staff and patients
• Self-starter who can take initiative but also collaborate with the doctor and team
• Basic photo/video editing and copywriting ability

Preferred

• Experience in a medspa, plastic surgery, or dermatology office
• Knowledge of HIPAA and comfort handling patient content responsibly
• Photography/videography skills or background in content marketing

Benefits

• Be part of a small, close-knit team
• Work in a beautiful, modern office
• Employee treatments
• Opportunity to grow with the brand as we expand