Responsibilities

• Partner with our content, design and multimedia teams to turn high-quality creative assets into scroll-stopping social posts—crafting punchy copy, pairing visuals, short-form video, and interactive elements to maximize engagement.
• Plan and launch targeted social campaigns around SNG’s major summits and events—crafting strategic messaging to boost attendee registration, coordinating real-time updates and highlight on-stage content, showcasing event impact to attendees and sponsors alike.
• Support the execution of a dynamic daily content calendar across all publications—synchronizing posts with priority news releases, podcasts, and broader marketing objectives.
• Build upon existing social strategies to expand reach, boost engagement, and establish a dedicated audience of key decision-makers across SNG social properties.
• Track, analyze, and present performance metrics to internal leadership and external partners to continuously refine our strategy—evaluating organic reach and paid campaign impact to demonstrate clear ROI.
• Actively engage with our community of top C-level government leaders and tech executives sparking meaningful engagement across all platforms.

Requirements

• 7+ years of experience developing and executing integrated paid and organic social media strategies (experience in government tech, B2B media, or agency environments strongly preferred).
• Exceptional written and verbal communication skills with a sharp eye for detail—demonstrating a deep understanding of complex content, narrative context, and editorial standards (AP Style proficiency strongly preferred).
• Proficiency in Adobe Creative Cloud (Premiere, Photoshop, Illustrator) and modern tools like Canva, with proven ability to edit engaging short-form videos and design eye-catching graphic assets on demand.
• Experience using social management and analytics platforms like HubSpot.
• Thrives in a fast-paced, newsroom-style environment with a high sense of urgency and strong composure under pressure.
• A team player who excels in an open, highly collaborative environment.
• Education: Bachelor’s degree required.

Benefits

• Scoop News Group has an awesome team and offers great benefits, including: group medical, dental, and vision plans; employer-paid life, short and long-term disability insurance; 401K with generous employer match; and a gadget-friendly, cutting-edge work environment.