Responsibilities

• Create high-quality, engaging content tailored for Facebook and Instagram, leveraging current trends and analytics.
• Schedule and publish posts using social media management tools, ensuring optimal timing for audience engagement.
• Monitor and analyze social media performance metrics such as engagement, reach, and conversions, using insights to refine content strategies.
• Stay informed on social media trends, platform updates, and industry news to keep the brand relevant and innovative.
• Present weekly reports on social media statistics and emerging trends to inform strategic adjustments.
• Execute organic social media campaigns in collaboration with the VP of Content Strategy to promote products, services, and events.
• Coordinate with creative teams, including writers and designers, to ensure content aligns with brand voice and aesthetic standards.
• Maintain consistency across all social media channels and ensure adherence to brand guidelines.

Requirements

• Minimum of 3 years experience as a Social Media Specialist or similar role managing META accounts (Facebook/Instagram) with 100,000+ followers per account, including personal brand management.
• Proven ability to craft compelling, educational copy tailored to brand messaging.
• Experience translating senior leadership strategies into actionable social media plans.
• Strong analytical skills with the ability to interpret performance data and develop KPI-driven strategies.
• Basic graphic design skills with an eye for visual aesthetics.
• Excellent organizational skills with the ability to multitask in a fast-paced environment.
• Experience coordinating with remote or distributed teams, providing constructive feedback, and maintaining brand consistency.
• Proficiency in social media management tools and analytics platforms.
• Comfortable using Microsoft Office tools including Excel, Outlook, Teams, Word, and OneDrive.
• Up-to-date hardware and reliable high-speed internet for a home office setup.

Benefits

• Comprehensive medical, dental, and vision insurance with 80% of premiums covered by the company.
• 80 hours of paid vacation to start, with additional PTO based on tenure.
• 40 hours of personal days annually for rest and personal needs.
• Paid gym membership to support health and wellness.
• Seven paid holidays each year.
• 50% discount on all Dr. Berg products.
• Fully remote work environment promoting work-life balance.
• Competitive hourly pay ranging from $30 to $40, depending on experience.
• Flexible work hours, Monday through Friday, 9am-6pm ET, with an unpaid meal break.