Social Media Marketing Intern
Momma Chill
San Francisco, CA (Remote)
In-houseFull-timeIntern/new grad
2 hrs ago
Social Media Manager (Remote)
Los Angeles, CA (Remote)
$90K/yr – $110K/yrMid Level5+ years expFull time
Posted 7 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and shape the social presence for a family brand by building a coherent strategy, a durable content system, and scalable community management that tie to brand and business outcomes.
- Social strategy and content system: Own platform intent, audience growth, and a business-aligned content engine across core channels.
- Cross-functional collaboration: Partner with brand, product, and growth to weave social into campaigns and product moments while tracking impact on brand metrics.
Job Description
Responsibilities
- Social strategy: Develop, own, and evolve Huckleberry's social media strategy across key platforms, including platform-level intent, content philosophy, audience development, and channel prioritization
- Content system: Build and manage a content strategy grounded in business objectives—not just what's trending, but what builds lasting relevance and community with parents
- Creative management: Drive the creative process, whether from briefing to others or from your own hands-on execution
- Calendar and programming: Lead social calendar development, content planning, and publishing across current and emerging platforms
- Community management: Own brand voice in comments, DMs, and community spaces; build the systems and cadence to make this scalable
- Measurement and reporting: Design and maintain a KPI framework and feedback loop that connects social performance to broader brand and business outcomes; present insights to stakeholders
- Trend and platform intelligence: Stay ahead of the evolving social landscape, not to chase virality, but to give Huckleberry a considered, strategic point of view on where to show up and how
- Cross-functional collaboration: Partner with brand, product, and growth teams to integrate social into broader campaigns and product marketing moments, while contributing to the larger brand-building efforts
Requirements
- 5–8 years of social media or brand marketing experience, with increasing ownership of strategy
- A portfolio that demonstrates both creative thinking and strategic structure—you can write a sharp caption and a quarterly content brief
- Deep fluency across Instagram, TikTok, Facebook, X, Pinterest, Reddit, YouTube, and LinkedIn, including how each platform's algorithm, culture, and content norms differ
- Ability to use data to develop hypotheses, not just report backwards; you know what to measure, why it matters, and how to explain it simply
- Experience in consumer, lifestyle, wellness, parenting, or family-facing brand environments
Preferred
Benefits
- Equity
- Unlimited PTO
- Health
- Vision
- Dental
- Paid parental leave for primary and secondary caregiver
- 401k match
Huckleberry Labs
Having experienced first-hand the toll of sleep deprivation and the lack of tailored and accessible help for parents, we set out to solve this problem in a new way with a team of sleep experts and data scientists.Huckleberry's first product gets kids from newborns to 5 years old sleeping better and longer. After understanding your child's sleep scenario, our algorithms and sleep experts determine what will work for your situation. Possible to achieve this without leaving your child to cry or medicating them? Yes indeed.Get started at:iOS: https://itunes.apple.com/us/app/huckleberry-sleep-improvement-for-families/id1169136078Android: https://play.google.com/store/apps/details?id=com.huckleberry_labs.appLearn more at www.huckleberrycare.com.
