Social Media Manager

Atlanta, GA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Drive social media strategy and execution for a multi-channel brand, focusing on engagement, growth, and measurable performance.

  • Develop and execute social media strategies across LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube
  • Must-have: 2+ years in social media or digital marketing with hands-on content creation and scheduling tools
  • Standout: Launch and optimize both organic and paid campaigns with data-driven insights

Job Description

Responsibilities

  • Develop and execute social media strategies aligned with marketing and growth goals
  • Create and manage content calendars across LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube
  • Write engaging social media captions, hooks, and platform-specific content
  • Collaborate with designers, editors, and marketing teams to create high-performing visual content
  • Schedule and publish content using tools such as Hootsuite, Buffer, Sprout Social, or HubSpot
  • Monitor comments, DMs, mentions, and community engagement daily
  • Build audience engagement through conversations, trend participation, and community interaction
  • Launch and support organic and paid social campaigns for content, events, and promotions
  • Analyze content performance and optimize strategies based on engagement and conversion data
  • Track KPIs including engagement, follower growth, reach, clicks, and conversions

Requirements

  • 2+ years experience in social media management, content marketing, or digital marketing roles
  • Strong experience managing business or brand accounts across multiple social platforms
  • Excellent copywriting, storytelling, and content creation skills
  • Experience using social media scheduling and analytics tools such as Hootsuite, Buffer, Sprout Social, or HubSpot
  • Strong understanding of LinkedIn, Instagram, TikTok, Facebook, X (Twitter), and YouTube best practices
  • Familiarity with Canva, Adobe Creative Suite, or other content creation tools
  • Strong understanding of audience engagement, content strategy, and social media growth
  • Analytical mindset with ability to track, interpret, and optimize performance metrics
  • Highly organized with strong attention to detail and execution discipline
  • Excellent written and verbal English communication skills

Preferred

  • Experience managing social media for SaaS, e-commerce, agencies, or professional services businesses
  • Experience with influencer collaborations or UGC campaigns
  • Familiarity with paid social advertising platforms and campaign boosting
  • Experience creating short-form video content or coordinating video production
  • Background in startup or fast-growing business environments
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Pavago

Pavago - Thinking Globally to Grow Locally 🌍Welcome to Pavago, where the world is your talent pool. We believe in a borderless future where businesses can harness the best of international expertise without breaking the bank.🌟 Why Choose Pavago? Affordability: Find exceptional talent at 1/4 the cost of American counterparts. Global Reach: Our vast network spans across continents, ensuring we locate the perfect fit for your unique needs. Localized Growth: By integrating international insights and expertise, we fuel your local business growth.Whether you're a startup looking for the right brains to get your idea off the ground, or an established company wanting to diversify your team and scale operations, Pavago is your bridge to global possibilities.Tap into a world of talent. Let's grow, together. 🚀Connect with us today!

Founded in 2022
Meridian, Idaho, USA
34 employees (7 in marketing)

Traffic Signals

Monthly Visitors
29.1K
Monthly Google Ads Budget
$2.4K
Traffic Source Mix
Search
43.8%
Direct
38.7%
Referral
9.3%
Social
6.3%
Paid
0.9%

Headcount Trend

Current headcount: ~34

Marketing Team

Marketing Team Size
6 (18% of company)

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